A podcast by and for UX Design & Product Management Leaders. Your host Mark Baldino, Co-Founder of UX design consultancy Fuzzy Math, brings twenty+ years of experience in UX design and strategy into a series of conversations with people who lead UX design teams.
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
Paul Boag, Marcus Lillington
Boagworld: The podcast where digital best practices meets a terrible sense of humor! Join us for a relaxed chat about all things digital design. We dish out practical advice and industry insights, all wrapped up in friendly conversation. Whether you're looking to improve your user experience, boost your conversion or be a better design lead, we've got something for you. With over 400 episodes, we're like the cool grandads of web design podcasts – experienced, slightly inappropriate, but alwa ...
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Navigating the Future: AI, UX Leadership, and Content Simplification
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The State of the Industry and AI's Impact We kick off this episode by delving into the current state of the tech industry, particularly focusing on the widespread budget cuts we're witnessing. What's driving these cuts? Is it the rise of AI, economic uncertainties, or perhaps a tech bubble bursting? We explore these possibilities and ponder whether…
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The Future of Product Management is Data and AI
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Send us a text In this episode of UX Leadership by Design, Rina Alexin, CEO of Productside, joins Mark Baldino , Co-Founder of Fuzzy Math, to discuss the state of product management today, including challenges like misaligned strategy, poor stakeholder management, and data utilization. She emphasizes the need for clearer communication of strategy a…
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Transforming UX Teams From Reactive to Strategic
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Transforming UX Teams - From Reactive to Strategic In this episode, we explore how UX teams can evolve from firefighters to strategic leaders, revolutionizing their impact on organizations. We also review Maze, a versatile UX testing platform, and share insightful reads of the week. Revolutionizing UX Teams: From Firefighters to Strategic Leaders I…
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Content Chaos to Clarity: Streamlining Your Website Copy
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This week on the Boagworld Show, we’re diving deep into user-focused content creation, leveraging AI, optimizing web copy for better UX and conversions, and discussing the importance of community and balancing work-life commitments. Get ready for some insightful tips and strategies! Embracing User-Centric Content Creation In this episode, we break …
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Communication Hacks to Align Your Product Team for Success
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Send us a text In this episode of UX Leadership By Design, host Mark Baldino speaks with Gerard Dolan about the challenges teams face in communication, problem identification, and leadership in dynamic work environments. Gerard discusses practical strategies for addressing issues like silos of information, aligning teams, and the importance of buil…
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Objection Handling and AI in UX Design
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We're back with another episode of the Boagworld Show, where we dive into all things user experience, conversion optimization, and digital leadership. This week, we are discussing some exciting topics that will grab your attention. Embracing AI We've been exploring the world of AI. We've been experimenting with tools like Claude AI and Fathom, whic…
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From Graffiti to CEO: A Creative's Guide to Leading Creatives
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Send us a text In this episode of UX Leadership By Design, host Mark Baldino speaks with Pablo Stanley. Pablo, a designer and artist, shares his journey from being a graffiti artist in his teenage years to becoming a creative director and founder of multiple companies. He discusses the challenges and triumphs of leading a team of creatives, includi…
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The Perils and Paradox of Perfectionism
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We're back with another episode of Boagworld, the longest-running web design podcast in the world. Well, maybe we took a bit of a holiday, but who's counting? In this week’s show we discuss the dangers of perfectionism, the pros and cons of AI platforms and why empathy is the key skill for UX professionals. A Trip to Apple Vision Pro Land However, …
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Old Friends, New Insights: The Boagworld Comeback
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Guess who's back? That's right, the Boagworld Show has returned after a five-year hiatus! We're thrilled to be back in your earbuds, bringing you the longest-running podcast about digital services and all things web-related. Why Are We Back? Well, to be honest, we missed hanging out with each other and chatting about the ever-evolving digital lands…
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Mastering Intentional Prioritization for Complex Organizations
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Send us a text In this episode of UX Leadership by Design, host Mark Baldino speaks with Harry Max, author of the book "Managing Priorities: How to Create Better Plans and Make Smarter Decisions". We discussion the importance of intentional prioritization, particularly in complex organizational settings. Harry explains that while many people think …
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Amex's Strategy for Building Better Design Leaders
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Send us a text In this episode of UX Leadership by Design, Mark Baldino, co-founder of Fuzzy Math, speaks with Evan English, Vice President of Design and User Research at American Express. Evan shares her journey from product management to UX leadership at Amex, where she has spent 15 years. She highlights the company's significant investment in le…
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You can find more information on the return of the show here. Find The Latest Show NotesDoor Paul Boag
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Driving Change: How to Tackle Common Pitfalls in Digital Transformation
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Send us a text In Episode 7 of Season 2 of UX Leadership by Design, host Mark Baldino chats with Mike LaVista, CEO and Founder of Caxy, a digital transformation constancy. They explore the importance of clear goals, change management, and mitigating risks for successful transformations. They also highlight the need to involve customers in the proce…
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AI In Demand: Building Products People Love
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Send us a text In Episode 6 of Season 2 of UX Leadership by Design, host Mark Baldino chats with Bridget McMullan, Director of Technology Innovation at Elevance Health, about the intersection of artificial intelligence (AI), user experience design, and product management. They dive into the critical role of human creativity and critical thinking in…
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Navigating Product-Centric to Platform-Centric UX Design
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Send us a text In Season 2, Episode 5 of UX Leadership by Design, Mark Baldino is joined by Pooja Vijay Kumar from Autodesk to discuss the transformative shift from product-centric to platform-centric design. Pooja shares her journey and the strategic importance of breaking down complex systems into atomic elements for better communication and unde…
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The Strategic Role of Product Operations in Business Growth
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Send us a text In Episode 4, Season 2 of "UX Leadership By Design," Denise Tilles discusses the critical role of product operations in scaling businesses and enhancing product development. She underscores the necessity of integrating product and design teams with a strong emphasis on leveraging data and research operations to drive impactful busine…
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Radical Softness: Transforming Team Dynamics and UX Leadership
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Send us a text Welcome to Episode 3 of Season 2 of UX Leadership By Design. In this episode, Mark speaks with Mollie Cox, Director of Product Design at Fleet.io and Adjunct Professor at the University of Nebraska-Lincoln. Mollie shares her career journey and the connection between her early career, playing hopscotch, teaching, and leadership style.…
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Designing In The Business While Practicing Self-Care
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Send us a text The title says it all -- we cover a ton in Season 2, Episode 2 of UX Leadership By Design, as Mark Baldino talks with Shan Shen, a Principal UX designer at Custom Ink. Shan shares her background in design and her transition to a leadership role as they discuss the challenges designers face in a remote work environment and the importa…
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Resilient Leadership: Innovation & Creativity in Exhausting Times
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Send us a text Welcome to Season 2 of UX Leadership by Design. In this episode, we talk to Bryn McCoy, a seasoned UX design leader, who shares her journey from a maker in tech to a design leader. Bryn emphasizes the importance of collaboration between product and design teams, addressing challenges in the tech industry, and the need for innovation …
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Striking a Balance: Weighing UX Research with Commercial Success
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Send us a text In this episode, we explore design leadership and entrepreneurship with Cameron Ridenour, Chief Design Officer of CoNote. Cameron brings listeners into the process of novel product design - highlighting the intricate journey of aligning user requirements with a company's strategic goals. Mark and Cameron discuss transitioning from a …
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UX Maturity Models: Measured Growth of Design
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Send us a text In Episode 11 of UX Leadership by Design, Joana Castro, Director of UX at Buildium in Portugal explains how she leverages UX Maturity models at Buildium, and more broadly, how organizations can use UX maturity assessments to measure progress (and regression), demonstrate the value of UX, and secure investment in user experience. This…
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Solving Design Problems in Low Fidelity
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Send us a text Are design leaders and their teams neglecting the power of wireframing in UX design? In the latest episode of UX Leadership by Design, Mark Baldino explores this question, and others, with Billy Carlson, a design leader and educator. The episode dives deep into the often underestimated process of wireframing, emphasizing its critical…
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Embracing Disruption and Delight: Fostering Quirky Creativity for Innovation
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Send us a text In Episode 9 of UX Leadership by Design Mark talks to Tom Scotto, a design leader and consultant. Tom explains how embracing a quirky and creative team environment fosters innovation and collaboration and provides strategies to navigate and communicate the disruptive nature of design, both within your team and outside the design wall…
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Unlocking the Power of Changemakers: How to Lead with Creativity and Purpose
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Send us a text EPISODE DESCRIPTION: UX design leader Maria Giudice joins host Mark Baldino to discuss the core qualities that UX leaders need to become effective change agents. Drawing from three decades of experience, Maria underscores the significance of integrating design principles into leadership roles, enabling anyone to champion change. Mari…
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Design Leadership in Complex Problem Spaces
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Send us a text In this UX Leadership by Design podcast episode, host Mark Baldino of Fuzzy Math talks with Alfred Kahn, an experienced design leader and author. They discusses navigating complex problem spaces, infusing consumer-grade UX principles into enterprise design, and strategies for collaborative success between the "tripod" - design, produ…
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Beyond Compliance: Embedding Accessibility Into Your Organization
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Send us a text Welcome to the "UX Leadership by Design" podcast, hosted by Mark Baldino, Co-Founder of Fuzzy Math. In Episode 6, we have the pleasure of featuring Santiago Viteri, the Associate Director of UX and Digital Accessibility Standards of the UX Center of Excellence at Bristol-Myers Squibb. Join us as Santiago shares his inspiring journey …
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Using in-app UX analytics to drive decision making
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Send us a text In this episode of the "UX Leadership by Design" podcast hosted by Mark Baldino of Fuzzy Math, Greg Thomas, Director of User Experience at TaxSlayer, shares how his team captures user data at specific times to make data-driven decisions and presents a strong case to executives, business owners, and product leaders. By using a one-que…
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The importance of stakeholder management
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Send us a text This episode of "UX Leadership by Design," the podcast by and for UX leaders, is brought to you by Fuzzy Math, the award-winning user experience design consultancy. In this episode, our host Mark Baldino chats with Nate Felt, a Senior Product Designer at Amazon, about stakeholder communication and management. As a designer, it's easy…
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Playing the long game to get design a seat at the table
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Send us a text On this episode of "UX Leadership by Design" join host Mark Baldino as he interviews Bryan Garvey, the Associate Director of User Experience and Insights at Radio Systems Corporation. Discover Bryan's multi-year journey in bringing UX design to the company, the crucial role of stakeholder management, and the power of fostering a grow…
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Future-proof your career in UX Leadership
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Send us a text In this episode of UX Leadership by Design, host Mark Baldino interviews Chris Willis, the Chief Design Officer at Domo. As a Chief Design Officer and futurist, Chris combines data technology and emerging trends to make Domo an indispensable platform for its customers. The episode provides practical advice for UX designers looking to…
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Creating systems to diversify and scale your UX team
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Send us a text Mark Baldino is the host of the UX leadership podcast and the co-founder of Fuzzy Math, a UX design firm. In today's episode, he interviews Parisa Bazl, the Head of User Experience at Commvault, an enterprise data protection and data management software company. Bazl's work focuses on scaling the impact of UX teams within an organiza…
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How to Become a Good UX Designer: A Beginners Guide
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/how-to-become-a-good-ux-designer/ Find The Latest Show NotesDoor Paul Boag
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Work Smarter: Managing UX Projects - 18 Tips for Success
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/managing-ux-projects Find The Latest Show NotesDoor Paul Boag
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3 Steps to Improve Website Conversion Post-Launch
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/post-launch Find The Latest Show NotesDoor Paul Boag
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How to Test During a Website Redesign
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/episode/test-during-a-website-redesign/ Find The Latest Show NotesDoor Paul Boag
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How to Make Design Approval Painless
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/design-approval/ Find The Latest Show NotesDoor Paul Boag
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Prototyping: Why Bother and Where to Start? A Definitive Introduction
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/prototyping/ Find The Latest Show NotesDoor Paul Boag
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