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If you're ready for a podcast that gives you helpful tips and tricks for SEO, PPC, social media, content marketing, and so much more, then this is the podcast for you. With years of experience in marketing, Vacation Rental Ninjas focus on proven tactics that work in the vacation rental industry to help you drive more traffic to your website and increase bookings. Each episode is only 30 minutes long, give or take...which makes it easy to listen to if you're driving to work in the morning or ...
 
WeNeedaVacation.com provides an innovative means of matching Cape Cod, Martha's Vineyard and Nantucket vacationers and homeowners efficiently and inexpensively. Our goal - to support the vacation rental homeowner to create awesome beach vacations. Starting with just 100 listings on Cape Cod in 1997, WeNeedaVacation.com now lists more than 3,500 property listings.
 
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After a long hiatus Vacation Rental Ninja's is BACK! Diamond Frandsen - Brand Manager & Anna Low - Social Media Manager are tapping in to host season 2. In this episode Diamond and Anna explain why the podcast was dark for so long and where the podcast is going in 2023. Hear about their favorite Chrome Extensions, answer audience questions, and map…
 
InterCoastal Net Designs (ICND) has announced the return of its podcast “The Vacation Rental Ninja's: A Marketing Podcast" after a year and a half hiatus. With Diamond Frandsen - Brand Manager and Anna Low - Social Media Manager tapping in to serve as the show’s co-hosts, new episodes are slated to arrive in January 2023. Be sure to turn on your no…
 
In this episode we interview a special guest, founder of Measurement Marketing, Chris Mercer... but everyone just calls him Mercer! This episode is jam packed with some amazing FREE tools, unforgettable analogies, and a few laughs along the way. AND if you are curious about Measurement Marketing visit this special URL they made just for you, Measur…
 
This episode features a special guest, Jeremy Gall, founder and CEO of Breezeway! We cover a multitude of topics ranging from vacation rental operations to favorite super heroes. Enjoy! Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTubeDoor InterCoastal Net Designs
 
Have you looked at your quality score lately? If not, don't worry about it. We're also bringing you a tool that we're sure you've never heard of and a website checklist thingy... go check it out! www.icnd.net/checklist Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTubeDoor InterCoastal Net Designs
 
Question of the day... does Paul like to bake? Also, are you making these SEO mistakes? And everything you need to know to get your rankings moving in the right direction... UP! Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTubeDoor InterCoastal Net Designs
 
Who's ready for six more weeks of winter and two big tech companies openly fighting? Honestly though, it's pretty big news... the winter we mean. Also, Happy Book Direct Day! We hope you got tons of direct bookings but if you didn't, you'll want to check this out: http://bit.ly/2MNq1oR And if you're confused, just listen to the episode and we'll ex…
 
What's Paul 3D printing now, and did he ever buy that soap? Also, what questions should you be asking your marketing agency? We're also bringing you the latest in social media news and how we think 2021 might start off. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTubeDoor InterCoastal Net Designs
 
Should your marketing be changing with the seasons, and what sort of metrics should you watch with your social campaigns right now? Also, another Ghostbusters movie! Grab your pumpkin spic latte, get cozy and throw on a cardigan, because we're discussing it all. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTube…
 
In this episode Paul and David discuss the impact voice search is having on the vacation rental industry how you can keep ahead of the curve. They also have some very useful SEO tips and talk about how to leverage Google Analytics for your social channels. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTube…
 
Join us on our first episode as we talk about SEO trends, a secret tool that could improve your social ads, and what you should be doing to your website this year. Hosted by Paul Hanak, our Director of Digital Marketing and David Thompson, our Director of Social Media, you're going to love the info from the first episode of this series! Connect wit…
 
On this episode of Vacation Rental Ninjas we discuss tactics that can help you drive more direct bookings! We're not saying that OTA's are bad, but we do think that your marketing and website should be able to attract and convert leads. Take a listen and we'll give you the perfect formula to make it all work. Connect with us on our socials: Faceboo…
 
It's all about tracking and data in this episode! Find out what you're missing from your marketing plan and why tracking is so important. Paul and David also talk about some changes to Facebook that could really increase your conversions. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTube…
 
Marketing strategy from Netflix... well it's true! Join us as we talk with our special guest Vanessa Humes, Director Of Sales, about two Netflix shows that you'll want to binge today. We're talking about everything from social strategy to tips and tricks for home owners in this episode and it's must listen! Connect with us on our socials: Facebook …
 
In this episode, the one and only Brandon Sauls, owner and founder, joins us as we discuss where InterCoastal Net Designs has come from and where it's going. The trio also talk about how to build your social audience and the idea that SEO could be dying. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTube…
 
We're diving into branding and how to best utilize the relationship with your digital marketer with our guest speaker Mike Doute. We also discuss a tool that may help you get on the first page of Google and why social media marketing is so unique. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTube…
 
You can't do everything, so what should we be spending our time on when it comes to marketing? In this episode, we go through tactics that can bring you real results if you're short on time and we have a bonus! Download our content calendar and simplify your social/content strategy bit.ly/2ThinnV Connect with us on our socials: Facebook Instagram L…
 
How are we moving forward? Take a listen to this episode and we'll give you 3 things we think are super important to remember in your marketing for the future! Also, is thighvertising the next big marketing tactic? With everything going on, you never know. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTube…
 
We say the phrase content marketing all the time but what does that really mean? How does it fit into your overall marketing plan and more importantly, how does it tie in with the vacation rental industry? We'll be answering all those questions and also show you some social tactics that can help you connect with your followers on a whole new level.…
 
We've said it before, and we'll say it again, user experience! This episode is all about how you can improve the user experience from analyzing the data around your marketing. We also talk about how much you should be spending on your social ads and a Facebook feature you may not know about. Connect with us on our socials: Facebook Instagram Linked…
 
All of us get annoyed by something online! So here's what annoys us, and other consumers, when it comes to social media! Also, a big "I told you so" with Google, and some other interesting discussion around SEO and social channels. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTube…
 
Will mobile bookings ever take over? That's a big question and we definitely have some opinions about it! Also, what's the deal with the real estate market taking off? This and much more so don't miss it. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTubeDoor InterCoastal Net Designs
 
Curious about all the steps your customers take before they book? In this episode we talk about what the consumer lifecycle looks like and how you can leverage this data in your existing marketing plan. We also discuss the perfect email open rate and a tip to becoming less OTA dependent. Connect with us on our socials: Facebook Instagram LinkedIn T…
 
We're back at it again! Join us as we talk about the most recent industry trends for 2020, answer some social questions that might help you with your next ad set, and shed light on some common SEO misconceptions. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTubeDoor InterCoastal Net Designs
 
What does the vacation rental industry really need... take a listen and we'll tell you! We're also discussing how Coronavirus is probably effecting your bookings and some things you need to know if you're running ads on Facebook. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTube…
 
Blogs, blogs, blogs... this episode is all about, you guessed it, blogs! We discuss some tactics you can use to drive more traffic, decrease your websites bounce rate, and improve your rankings. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTubeDoor InterCoastal Net Designs
 
We know we know... it's been a little while since the last episode but we can all agree that things have been a little crazy. On this episode we talk about work from home life, some tools that helped along the way, and what experiencing COVID-19 has taught us. Connect with us on our socials: Facebook Instagram LinkedIn Twitter YouTube…
 
There are some things that never change when it comes to your vacation rental, however, managing and marketing it is isn't one of them. What you did last year to drive traffic to your property listing my not work again this year. And by not adapting some simple, new managing tactics, you might find that those guests aren’t writing the glowing guest…
 
Here at WeNeedaVacation.com, we have always thought of Cape Cod, Nantucket, and Martha's Vineyard as a refuge. That's why we encourage others to Get Back here whenever they can. In recent years, we have felt the urge more and more not only to "get back," but to give back, so that these cherished places can be experienced not only by the present gen…
 
It's easy to think that if something worked last year, its going to work again. But as we've seen time and time again, the vacation rental market changes about as much as the tides do on the Cape and Islands. However, one thing is for sure, there is more competition than ever and you have to continue to evolve as an owner.…
 
As most of you are aware, the new MA short-term rental tax for occupancy beginning on or after July 1, 2019, went into effect on January 1. Any contract you enter into with renters for this summer (7/1/19) and beyond must require the tax – unless the lease was signed prior to January 1, 2019. Here's what you need to know.…
 
As you might know, the lodging tax has officially been passed. With it, comes some interesting things you need to know in regards to insurance. You'll need to review your insurance policy or contact your insurance agent to make sure you are adequately covered, including the new requirement of at least $1 million liability coverage. Unfortunately, i…
 
Keeping track of your bookings can be a daunting challenge: recording the dates and rates of the booking, when deposits and leases are due, information about the guests, etc.And it’s critically important to get it right! That's why having a booking management software in place will help make your life 10X easier.…
 
Like it or not (and most of us homeowners do not!), increasing numbers of vacationers are requesting, if not requiring, air conditioning. Most of us with homes on the Cape and Islands know that it rarely gets as terribly hot here as it does in most other parts of the country. But admittedly it’s always quite humid, and air conditioning is most effe…
 
We obviously believe in the fact that homeowners should talk to and screen potential guests. But what are the questions you should be asking your potential guests during the screening process? In this episode, we talk about those questions and why its important for the vacationer to get comfortable with you as well.…
 
I’m sure I’m not alone in rejoicing once a year on “Reclamation Day” – that long-anticipated day when my last tenants of the season have departed and my beloved home is once again MINE. While it's easy to sit back and relax, which you should be doing, there are also a few things that you can do as a homeowner to help set you up for the next season.…
 
While the booking season on the Cape and Islands has typically kicked off after the start of the new year, there are some interesting trends that we've seen. More and more vacationers are beginning their searches a year in advance. In our latest podcast, we explain how to capitalize on the trend.Door WeNeedaVacation.com
 
Definitions for the word “clutter” include mess, litter, untidiness, disorder, confusion, and chaos. Is this the environment that you’d like to provide for your guests’ relaxation?The consistent feedback we receive in our vacationer surveys and from reading thousands of guest reviews from vacationers indicate that they overwhelmingly prefer a relat…
 
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