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Successful Podcasting Unlocked is your go-to resource for mastering the art and business of podcasting. In bite-sized episodes, podcast strategist Alesia Galati answers your burning questions on launching, growing, and monetizing your show. Learn how to increase podcast downloads, attract listeners, land sponsorships, and build a thriving community around your podcast. Get actionable tips and expert advice to unlock your podcast's full potential. Learn more at www.successfulpodcasting.com
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So you want to monetize your podcast, but sponsorships don’t feel like the right move. Luckily, there are other ways to monetize your podcast that generate income while providing additional value to your listeners! This week, episode 52 of Successful Podcasting Unlocked answers the question: How can I turn my podcast into a revenue-generating machi…
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Sponsorships can be a great way to monetize your podcast, but they’re not for everyone. Today, I am covering all things podcast sponsorships, from knowing if they’re right for you to finding and securing sponsors for your show. This week, episode 51 of Successful Podcasting Unlocked answers the question: How do I find and secure sponsors for my pod…
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With an influx of new podcasts expected to come onto the scene in 2025, as an established podcaster, you may be wondering how to stay relevant and continue to grow through the noise. Fear not; you already have what it takes to stand out in a saturated market. This week, episode 50 of Successful Podcasting Unlocked answers the question: How can esta…
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Has the height of podcasting run its course? With new tech and listening habits changing, 2025 will surely be a pivotal year for podcasting. But while some may be fearing that podcasting is dying, I challenge this by saying podcasting is not dying; it’s evolving. This week, episode 49 of Successful Podcasting Unlocked answers the question: Is podca…
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Unfortunately, it takes more than great content to grow your podcast and reach your goals. Today, I am going to be walking you through a 5-step framework you can use to strategically grow your podcast. This week, episode 48 of Successful Podcasting Unlocked answers the question: How do I create a podcast growth strategy that actually works? Have yo…
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Whether you’re thinking about starting a podcast, about to launch a podcast, or currently podcasting and looking for some additional support, you may be considering bringing in a co-host. But this is a decision that you shouldn’t take lightly, as there are many pros and cons to building a successful co-hosting relationship. This week, episode 47 of…
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If you want to turn your podcast listeners into paying clients, you must focus on making the best podcast ads that speak directly to your audience. Today, I will dive into some strategic ways you can use your podcast ads to turn your listeners into leads! This week, episode 46 of Successful Podcasting Unlocked answers the question: How do I create …
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Social media can be an incredible place to share your story, foster community, and engage with your audience. But if you find yourself posting and only hearing crickets, it can feel frustrating to want to keep going. Today on the podcast, I am covering some different social media strategies you can use to make the most out of your podcast content! …
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Are you finding yourself in an endless loop of perfectionism that’s keeping you from launching your podcast? If so, I have definitely been there. That’s why I’m here to help you overcome that perfection so you can take action and get your podcast off the ground. This week, episode 44 of Successful Podcasting Unlocked answers the question: How do I …
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So, you want to launch a podcast but don’t know where to start. Today I’m walking you through our 5-step blueprint to launch your podcast in a way that works for you. This week, episode 43 of Successful Podcasting Unlocked answers the question: What do I need to know to have a successful podcast launch? Have your own podcast questions? Head to Succ…
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Since the nature of podcasting doesn’t give us that immediate feedback and connection with our listeners, podcasting can feel like a solo journey. The good news is– it doesn’t have to be! There are thousands of other podcasters out there that you can join together with as we collectively lift each other up. This week, episode 42 of Successful Podca…
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If you’ve ever created a podcast episode that you thought was going to rock your audience and it fell flat on its face, this episode is for you. Having a podcast episode flop is such a disheartening feeling when you’ve put so much work into creating it. To avoid this, I’m going to talk through ways you can assess your content to ensure you’re reach…
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It can feel so frustrating and disheartening when you invite an incredible guest on your show, and they don’t show up. Instead of throwing in the towel on having guests on your podcast, let’s talk about strategic ways to approach this situation before, during, and after the scheduled interview. This week, episode 40 of Successful Podcasting Unlocke…
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With over 2,000 episodes under our belt as an agency, we have seen the good, the bad, and the awkward when it comes to interviews. Regardless if the guest showed up unprepared or you as the host made some mistakes, an awkward interview can be difficult to navigate and promote. Let’s avoid this by diving into the common interview mistakes we have se…
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If you started your podcast and were surprised at the amount of time and effort that goes into it, you’re not alone. Luckily, there are practical ways you can simplify your podcast workflow and save time in the process. This week, episode 38 of Successful Podcasting Unlocked answers the question: How can I simplify my podcast workflow? Have your ow…
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If you’re only using your podcast downloads as a milestone, you’re going to be sorely disappointed. There are so many other milestones for things that are within your control you could be using to celebrate your wins instead! This week, episode 37 of Successful Podcasting Unlocked answers the question: What podcast milestones should I actually be c…
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Choosing the best podcast format is a very personal decision and can feel overwhelming when faced with all of your options. When deciding it is important to consider your podcasting goals, comfort level in front of a microphone, the amount of time you’re willing to commit to your show, and ultimately how you like to express yourself best! This week…
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Podcasting can be a powerful platform for sharing impactful stories. But if these stories include sensitive topics or information, thoughtful preparation and care are crucial to creating a safe environment for both your guests and your audience. What you do before, during, and after the interview sets the tone for the type of environment you as the…
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It’s not uncommon to see a dip in podcast downloads from time to time; we all experience it. While there will always be factors that are out of our control, I am constantly encouraging podcasters to regularly review their numbers so they can determine the things within their control that are working or in this case, leaving them falling flat. This …
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Podcaster burnout is real. But the good news is if you’re experiencing burnout it is not a sign of failure or a sign you should throw in the towel. Showing up weekly on a podcast is a lot of work and sometimes you just need to take a step back and take a strategic break so you can come back better than ever. This week, episode 33 of Successful Podc…
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If you’re tired of seeing your episodes flatline between releases, teasing upcoming episodes may seem like the perfect solution. But as we all know, life is unpredictable and if something comes up for you, your guest, or you run into technical issues, you run the risk of disappointing your audience. Today I am covering some best practices as well a…
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A common struggle I see podcasters face is asking their listeners to take action on something and hearing crickets in return. Today on the podcast, I’m going to talk through how you can create an engaged community built around your podcast. This week, episode 31 of Successful Podcasting Unlocked answers the question: How can I build a thriving comm…
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If you’ve noticed that your podcast downloads are stagnant or experiencing a dip, you are not alone. Over the last year, many podcasters saw anywhere from a 15-30% drop in their downloads causing some concern. While we know now that much of this download dip had to do with changes to how Apple Podcasts records downloads and not a reflection of the …
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Your podcast is more than a podcast. It is an incredible tool that helps you elevate your brand, establish your thought leadership, and impact your audience on a deeper and more personal level. By showing up as the expert you are, you have the ability to make a difference in people’s lives. How incredible is that? This week, episode 29 of Successfu…
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If you’re tired of constantly showing up on your podcast, talking about your products and services, and still not seeing any sales, you are not alone. While most podcasters don’t make any sales from their podcasts or struggle to generate leads with their show, it’s not an impossible task. This week, episode 28 of Successful Podcasting Unlocked answ…
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One of the biggest challenges podcasters face is turning their passive listeners into engaged followers. That is because the nature of podcasting allows listeners to “lurk in the shadows” so to speak, and get their value by listening without ever needing to engage with your content. So how do we change that? This week, episode 27 of Successful Podc…
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While hitting podcasting charts can feel good, it is not the end all be all way to have a successful podcast. Especially as a business owner, the success of your show goes so much deeper than the amount of downloads you receive. This week, episode 26 of Successful Podcasting Unlocked answers the question: Are podcast charts important? Have your own…
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Podcasting by yourself is difficult but if you want to grow your thought leadership and show up as an expert in your industry, solo episodes are imperative. This week, episode 25 of Successful Podcasting Unlocked answers the question: Do I have to do solo episodes? Have your own podcast questions? Head to SuccessfulPodcastingUnlocked.com to share t…
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You may have heard phrases like, “We can’t all be margaritas and tacos, we can’t make everyone happy” or “If you’re speaking to everyone, you’re speaking to no one”. Niching down your podcast ensures that you’re truly focusing on your ideal audience, giving them valuable content that is specific to their needs. This week, episode 24 of Successful P…
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When it comes to understanding your podcast statistics, it’s important that you’re looking in the right places so you can make better, more informed decisions for your show. This week, episode 23 of Successful Podcasting Unlocked answers the question: How do I know if my podcast is actually performing? Have your own podcast questions? Head to Succe…
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While Apple Podcasts and Spotify are two of the most popular podcast listening platforms in the United States, they are not the only ones you should be focused on. As a podcast host, and especially as a business owner, you should have your podcast available on all listening platforms so your ideal listener can find you regardless of where they like…
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If you’re considering starting a podcast but are skeptical that the market is too saturated, you have nothing to worry about. You haven’t missed the boat. Data shows us that while there are millions of podcasts out there, only a small percentage are actively creating content, leaving room for new podcasts to emerge. This week, episode 21 of Success…
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If you have over 25 podcast episodes, and especially if your podcast content is evergreen, you should be repurposing past episodes. This practice helps you maximize the value and reach of your podcast and enables you to remain consistent online without having to physically show up. This week, episode 20 of Successful Podcasting Unlocked answers the…
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Admittedly, I am not good at naming things out of the blue, BUT when it comes to podcast titles, you know exactly what to expect with my shows. This week, episode 19 of Successful Podcasting Unlocked answers the question: How important is a podcast name? Have your own podcast questions? Head to SuccessfulPodcastingUnlocked.com to share them with us…
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If you’ve ever edited a podcast episode before, you know how time-consuming it can be. That’s why I wanted to share some things you can do and tools you can leverage to cut down on some of that time spent editing. This week, episode 18 of Successful Podcasting Unlocked answers the question: Why does editing a podcast take so long? Have your own pod…
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You’ve probably heard the saying, ‘Don’t judge a book by its cover’ and while we know we shouldn’t the reality is people do judge books and podcasts by their covers. With so many people starting podcasts, it is so important for us to use every tool available to grab and hold our listener’s attention and podcast artwork is the first step in doing th…
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With the rise of AI, we are seeing more and more podcasting platforms and tools offer AI features. But how can we leverage these tools to be efficient with our podcast creation while also intentionally keeping our authentic voice? This week, episode 16 of Successful Podcasting Unlocked answers the question: How can I ethically use AI as a podcaster…
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As a podcaster, you know how much work goes into creating just one episode. So when a guest comes to you asking for their episode to be taken down, this can feel frustrating. This week, episode 15 of Successful Podcasting Unlocked answers the question: My guest wants me to take down their episode, what should I do? Have your own podcast questions? …
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If you have been podcasting for any amount of time, you know that it takes a lot of heart and excitement to consistently create content. But how do you know when it’s time to throw in the towel? This week, episode 14 of Successful Podcasting Unlocked answers the question: How do I know if it’s time to stop podcasting? Have your own podcast question…
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If you’ve been podcasting for a little while and feeling that it’s time to make a change you might find yourself considering a podcast rebrand. But depending on the evolution of your content and your audience, you may also consider if a simple refresh could do the trick or if it’s time to restart with a completely new podcast. So how do you know wh…
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If you’ve been creating content for any amount of time, you’ve likely heard the phrase, “content is king” and further, “if content is king, consistency is queen.” I would like to take that a step further and say that your capacity is the key to how consistently you’re producing content. This week, episode 12 of Successful Podcasting Unlocked answer…
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One of the #1 ways to quickly and efficiently grow your show is to be a guest on other people’s podcasts. But pitching yourself as a guest takes more effort than sending out a copy-and-paste e-mail template and hoping for the best. To successfully pitch yourself you need to avoid 4 major mistakes that make podcasters skip over your pitch. This week…
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We have found that people usually have 1 out of 4 main podcasting goals. One of these goals tends to be audience engagement which means that your listeners are actively connecting to and interacting with the content you put out. This week, episode 10 of Successful Podcasting Unlocked answers the question: How do I know if my podcast is engaging? Ha…
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If you’ve ever had a guest on your podcast that you were so excited to share with your audience as well as tap into their audience and the guest didn’t share their episode, you know how frustrating that can be. The solution is as simple as providing your guests with a few key elements that make it quick and easy for them to promote their episode. T…
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You’ve already put in so much effort to create an incredible audio experience for your listeners… and then it comes time to write the show notes. Show notes can feel like such an afterthought and yet, they’re more important than you think. This week, episode 8 of Successful Podcasting Unlocked answers the question: Are show notes actually important…
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Whether you’re posting weekly, bi-weekly, or on a different cadence, there are so many ways to create consistent, bingeable episodes for your audience. But have you also considered a season? Having a group of podcast episodes that have a predetermined start and end before moving on to the next group is just another way you can organize and release …
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As a podcaster, it can be difficult to consistently come up with new content ideas. This is a huge reason the majority of podcasters never make it past 20 episodes. This week, episode 6 of Successful Podcasting Unlocked answers the question: How do I brainstorm my podcast content? Have your own podcast questions? Head to SuccessfulPodcastingUnlocke…
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With over 50 podcasts launched to date, there are many different strategies we at Galati Media have tried and tested over time. Through this process, we have found the strategies that work and the strategies that fall short when it comes to launching a strategic podcast. This week, episode 5 of Successful Podcasting Unlocked answers the question: W…
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You might have heard about dynamic ads or seen them as an option on your podcast hosting platform but don’t know what they are. Dynamic ads are a great way to share up-to-date information with your listeners while still keeping your episode content evergreen. This week, episode 04 of Successful Podcasting Unlocked answers the question: What are dyn…
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Finding quality podcast guests can be challenging, especially if you don’t know where to look. It’s important to bring on guests that both align with your podcasting goals and can create high-quality content that your audience enjoys. This week, episode 03 of Successful Podcasting Unlocked answers the question: Where can I find quality guests for m…
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