eing around several companies, including my own I often thought that having a clear process of doing things, using available tools and optimizing internal management came naturally to companies and that everyone is doing this. Oh, boy was I wrong.In this episode I will touch on the various points people should think about in order to improve their …

Marketing can be very complicated and complex, but it doesn't have to be. No matter if you are a big company or a small one, everyone can benefit from taking a step back and seeing what they can simplify in their marketing. A simple approach to marketing can be much more effective, productive and easier to conduct and analyze than going through lay…

All the content we produce for our businesses has one major intention - to capture attention. Secondary aim can be different but capturing attention is crucial in order to do anything after that. In an overload of information, we already talked about that your content needs something engaging, intriguing or even provocative in order to do so. So ju…

You can always hear people saying that the most important thing if you're running a business is focusing your energy and time on that, and if you are doing that while still having a side job, it will never succeed. That argument comes with the thought you are not risking enough, your ass is not on the line and that is why you are not giving your 12…

In one of the last episodes I talked about what it takes to produce content, but I want to focus on being able to produce consistent content and overcoming things such as lack of inspiration, getting ideas and disregarding the perfect conditions that you think are necessary to produce content. Ever get the perfect idea, but you are not in a situati…

A lot of entrepreneurs start off as startups, or go in the startup direction, and one of the main pain points of startups is getting investors interested in their business idea, and getting investments. There are many ways to do it, and getting investments is a full time job. So, how to do it properly, what are the main mistakes startups are making…

Content is everything, but creating content without knowing what are you doing, just for the sake of it leads nowhere. There are many different types of content and all of them have their advantages and disadvantages. Not all content is right for you or your business.In this video I answer the Why, How and What of content creation. Should you creat…

Most entrepreneurs fail because they underestimate the amount of time, effort and money they need to put into business. However, where you put your time and effort can also be a deciding factor. Too many times people fail because they focused on the wrong thing or they focused only on ONE right thing, and neglected some of the other essential facto…

Nowadays we hear the word “startup” used for anything and everything, especially in the digital landscape. This is only partly true, and not every business can be considered as a startup. Some may disagree, and there is a point – to start any business from scratch, is a small startup but that is only a small piece of what it means to be a startup.I…

Growing your business comes with a lot of challenges, both for yourself as an entrepreneur as well as your team. Managing team dynamics and the individuals within the growing company means that sometimes you have to recognize do you have the right team for the stage that your business is in? Are you enabling your team to outgrow you and why that sh…

Are you expecting fast results in your business? Do you change up your entire marketing strategies before they even have time to produce results - essentially burning money and throwing it down the drain? You shouldn't!In this episode I focus on the importance of having patience in marketing and using your content long enough to really justify its …

Being an entrepreneur is not always blitz, sparkle and shiny, happy people dancing around the fire. Every business has its ups and downs, as well as periods when people have a really difficult time of getting out of bed, knowing that what they do is right. In this episode, I talk about that reality and how to get pass the rough period.If you like t…

Outsourcing is a great way to scale business up or even down. It is a growing trend in the business world, which grew as more and more of the global marketplace became available, and through it - a more diverse, cost effective and flexible work force. Check out my view on the pros and cos of outsourcing and let me know what you think.Backwater Entr…

How long can you keep being a one man show in your business, and when is the time to build up your team? When that time comes, it's time to think about do you just want to outsource, hire temp workers or full time employees.In this episode we talk about scaling your business and the problems that trouble people when that time comes.Check out this p…

In the first Backwater Entrepreneur Special, I interview Danny Creed, international business coach with over 20 years of experience in coaching businesses. We dive into a discussion on what it means to be an entrepreneur, mistakes, mindset, drive, productivity and tools that can help you take your business to the next level. Danny Creed is an inter…

Thinking about a great idea and moving from the drawing board to actually making it happen, for some people, takes ages. In a fast paced marketplace, where everything changes in a matter of days, months, you can't wait until you have everything made to perfection. That can cost you not only time and money - but also the entire business. In this epi…

Working to achieve a goal, no matter what that goal is, is something you should know already. Nothing comes without you first making an action towards it, and you are the only person that can change something in your life if you do not like it. Just wanting things to change is not enough. In this episode, you need to asses if this podcast and show …

Welcome to the first episode of the Backwater Entrepreneur, the show that guides your business through the backwaters to the global marketplace. In this episode, I will introduce you to the podcast and my idea for it.