Clocking In is the podcast for podcasters, entrepreneurs, and professionals making their way in the working world, while building their own personal brand in the podcasting industry. If you're a podcaster (or even just dreaming about launching your own podcast someday), this podcast about podcasting was built to help you merge your love of conversation, education, and business. On this show, you'll discover essential tools for podcasters, whether you're just starting out or looking to grow y ...
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160: Your Guide to Podcast Equipment for Recording
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22:45What equipment do I recommend for podcasters? In today’s episode, I’m sharing my recommendations for gear at all stages of podcasting, plus how to set up your home and on-location recordings. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us fo…
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159: Beyond Vulnerability: Getting Real with Your Audience
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20:01How vulnerable should you really be on your podcast? In today’s episode, I’m sharing why you as a business owner should get vulnerable for your audience, plus best practices for doing so. This episode originally aired as Episode 139 on September 10th, 2024. Today's episode is brought to you by Mic Check Society, our community for podcasters who are…
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158: How to Handle Guest Communication as a Podcast Host
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15:02Do you know how to efficiently and professionally handle podcast guest communication? In today’s episode, I’m sharing my advice for managing pitches, handling rejections, and communicating with your guests both before and after your show. This episode originally aired as Episode 54 on March 21st, 2022. Today's episode is brought to you by Mic Check…
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157: Producer Panel: Ask the Experts ft. Madison McCann, Michael Crosa, & Daniel Ashworth
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42:37What questions do you have for podcast producers? In today’s episode, I’m sharing a panel recording from a recent event with 148 Films here in Chattanooga. Studio manager, Daniel Ashworth interviews myself and local producers, Madison McCann & Michael Crosa, on some big questions about podcasting as a business, plus our best advice for clients and …
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Have your podcast goals shifted for 2025? In today’s episode, get an inside look into Mic Check Society, our community for podcasters. Plus, reflect on your podcasting journey and commit to your big goals for the new year. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from…
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The podcast planning challenge is live today! In today’s episode, we’re sharing a teaser of the challenge with top tips for what to consider when launching a podcast. What do you need to know before you launch a podcast? In today’s episode, I’m sharing the most frequently asked questions that I get from potential podcasters. Today's episode is brou…
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154: What You Should Know Before You Launch a Podcast
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23:00What do you need to know before you launch a podcast? In today’s episode, I’m sharing the most frequently asked questions that I get from potential podcasters. Join our 3-Day Podcast Planning Challenge >> gaffincreative.com/challenge Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their p…
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153: Is Podcasting The Right Tool For Your Business?
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19:06Is podcasting the best tool to share about your business? In today’s episode, I’m sharing why podcasting might be right for you. Plus, I’m sharing the top reasons why I fell in love with podcasting, the pros and cons of having a podcast, and our upcoming podcast planning challenge. Join our 3-Day Podcast Planning Challenge >> gaffincreative.com/cha…
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Bonus: Celebrate 100K Downloads with the Independent Business Podcast!
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18:35How are you celebrating your podcast milestones? Today, I’m featuring an episode from HoneyBook’s Independent Business podcast with host Akua Konadu. In the episode, the Independent Business podcast celebrated 100,000 downloads by highlighting some of the powerful advice that their guests have shared! This episode originally aired on episode 86 of …
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Happy Holidays from Gaffin Creative! Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In …
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152: What My Year of Investing in My Business Looked Like
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23:43Are you curious about how I’m investing? In today’s episode, I’m continuing my series which gives an inside look into my business, Gaffin Creative. I’m sharing where I invested this year in events, programs, tools, advertising, and people. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take t…
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151: Dropping Everything & Finding My Why
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10:35Three weeks ago I dropped everything in my business and found the why behind why I am an entrepreneur. Here's that story. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthl…
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150: What It Looked Like to Become a Full-Time Podcast Producer
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32:00Are you wondering what it’s like to be a full-time podcast producer? In today’s episode, I’m kicking off my new series which gives an inside look into my business, Gaffin Creative. I’m sharing my story with entrepreneurship plus my experience with going full-time in the last few years. Today's episode is brought to you by Mic Check Society, our com…
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149: How Being Interviewed on Your Own Podcast Can Help Sell Your Programs & Services
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43:22How are you selling your products and services on your podcast? In today’s episode, I’m sharing an interview with my client Bree Pair of the Thrive Blogger Podcast. We dive into Bree’s programs and model how to sell your offers without having to have a solo episode. This episode originally aired on episode 304 of the Thrive. Today's episode is brou…
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148: Should Podcast Hosts Invest In Advertising For Their Podcast
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23:26Should you invest in advertising for your podcast? In today’s episode, I”m sharing the power in paid advertising for podcast growth. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community,…
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147: Becoming The Trusted Brand That Is Top Of Mind For Your Audience
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21:20How can your podcast keep you top of mind? In today’s episode, I’m sharing how many podcasters use their show to build a trusted brand and stay top of mind with their audience. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational t…
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Bonus: Bloom with B-Roll Easy B-Roll Ideas For Business Owners ft. Quianna Marie Weekly
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44:46Are you ready to start creating b-roll and behind the scenes content? In today’s episode, I’m featuring my client Quianna Marie of Quianna Marie Weekly. Quianna shares 30 easy ideas for capturing business b-roll, plus mindset shifts to maximize your marketing efforts and create brand awareness. This episode originally aired on episode 147 of Quiann…
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146: Leveraging Your Podcast For Paid Events
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20:35How can you earn an income from your podcast outside of monetizing? Today’s episode is the last in my series on becoming a paid podcaster, and I’m sharing a number of ideas of how you can leverage your podcast for paid events. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast …
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145: Turning Podcast Listeners into Paying Clients [Becoming a Paid Podcaster]
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31:24Is it your goal to turn podcast listeners into paying clients? In today’s episode, I’m continuing my series on becoming a paid podcaster, and sharing the strategies that my clients and I use to sell our services and offers through our podcasts. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to t…
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144: Making More Money with Sponsors through a Holistic Campaign [Becoming a Paid Podcaster]
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20:25Do you have a podcast sponsorship strategy? In today’s episode, I’m continuing my series on becoming a paid podcaster, and sharing my tips for creating a holistic approach to working with sponsors. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join…
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143: Can Your Podcast Generate You Revenue? [Becoming a Paid Podcaster]
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27:07How many ways can your podcast generate revenue? In today’s episode, I’m continuing my series on becoming a paid podcaster, and diving into some inspiration for monetization. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational tra…
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142: Is Your Podcast a Passion Project, a Side Hustle, or a Business Strategy? [Becoming a Paid Podcaster]
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14:51Do you view your podcast as a passion project or a revenue-generating business strategy? In today’s episode, I’m kicking off a new series all about becoming a paid podcaster, and diving into the various podcast identities you may connect with. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to ta…
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141: Podcast SEO: Strategies for Podcast Players & Blog Posts
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25:57Can SEO have an impact on your podcast success? In today’s episode, I’m sharing how to optimize both your website and your podcast players for better SEO and greater results for your podcast. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us fo…
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140: This Email Marketing Strategy Boosted My Podcast Downloads and Subscribers
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26:03Do you have an email marketing strategy for your podcast? In today’s episode, I’m sharing how I have revamped my email marketing strategy and the difference that it has made in my podcast listenership. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come …
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139: How Vulnerable Should I Be On My Podcast?
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19:55How vulnerable should you really be on your podcast? In today’s episode, I’m sharing why you as a business owner should get vulnerable for your audience, plus best practices for doing so. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for ed…
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138: Thinking About Airing Old Podcast Episodes? Listen Here—Repurposing Podcast Content
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20:31Why should you consider republishing an older episode of your podcast? In today’s episode, I’m sharing why to republish, how to determine which episodes to re-air, and best practices for strategic success with your republished episodes. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take thei…
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137: The Unwritten Rule of Podcasting from a Podcast about Podcasting
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17:51What are the unwritten rules of podcasting? In today’s episode, I’m addressing the commonly misheld beliefs that I hear about podcasting and why there are actually no rules for having a successful podcast. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. C…
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136: Your Strategic Guide to Repurposing Content for Your Podcast + Podcast Guesting Benefits
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29:50How can you strategically repurpose your business content for your podcast? In today’s episode, I’m sharing my repurposing discussion with Melissa Brown at the She’s Got Content Virtual Summit. We’re talking about a number of creative ways to leverage your business content to create a bank of material for your podcast. Plus, we're exploring a few h…
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135: Affiliate Income for Podcasters: 5 Tools You Can Earn Affiliate Income on as a Podcaster
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11:17As a podcaster, diversifying your income streams is essential to sustaining and growing your show. One lucrative way to do this is through affiliate marketing. By promoting products and services that you believe in, you can earn commissions while providing value to your audience. Here are five must-have tools that provide affiliate income for podca…
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134: Accessibility in Podcasting with Myrna Daramy [IG LIVE REPLAY]
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35:11How can you make your podcast more accessible? Today’s episode is a repurposed Instagram Live with my friend Myrna Daramy. Myrna is a digital media optimization strategist, and together she and I are diving into our best tips for creating an accessible podcast. We’re also sharing our must-haves for anyone getting started in the podcasting realm. To…
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133: Make It Easy for Your Listeners to Find Your Podcast
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12:54Are you making it easy for podcast listeners to find your podcast on their favorite podcast app? In today's episode, I'm walking you through my new strategy on how to make sure that you’re on every app and easy for your listeners to find. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take th…
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132: Podcast Tours and Podcast Guesting Benefits ft. Chasing Simple with Amanda Warfield
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54:30What is a podcast tour, and how can it help to grow your podcast? There are so many podcast guesting benefits for podcasters (or even those without a podcast). In today’s episode, I’m resharing my interview on Chasing Simple with Amanda Warfield. Our conversation dives into how and why to book a podcast tour, plus how to use one as an effective mar…
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131: Mic Check: Is This Thing On? with Megan Wren
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21:16How do you set up to record a live panel? Today’s episode features Clocking In’s very own audio engineer, Megan Wren, as she shares her setup and advice for a live panel recording at the recent Mic Check Retreat. Megan’s tips will help you prepare for your first live event recording or your next audio upgrade. Today's episode is brought to you by M…
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130: I Asked 8 Podcasters to Share Podcasting Advice—Your Podcast About Podcasting
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14:21What’s the secret to a successful podcast? Today’s episode features the attendees of the first-ever Mic Check Retreat, along with their advice that they think every podcaster should know. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Get $10 off per mon…
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Bonus: 3 Ways To End “Spray and Pray” Marketing ft. Called To Both with Joy Michelle
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17:44How can you create a steady, effective marketing method for your business? In today’s bonus episode, I’m featuring my client Joy Michelle and the Called To Both podcast. Joy shares three ways to end the “spray and pray” marketing method, along with how to determine which platforms you should incorporate into your plan. This episode originally aired…
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129: Podcast Strategy with the Experts [Live Panel Recording at Mic Check Retreat]
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33:52We’re live from the first-ever Mic Check Society Retreat! Today’s episode features panelists Laylee Emadi, Danielle Desir Corbett, and Bree Pair sharing their thoughts and experiences on managing successful podcasts while incorporating an intentional podcast strategy. Today's episode is brought to you by Mic Check Society, our community for podcast…
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128: Mic Check Retreat Recap - The Community for Podcasters Retreat
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29:00To celebrate our inaugural Mic Check Retreat, I'm taking you behind the scenes of all the details! Why we created this event, what I took away from it, and what I'd do differently! Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for education…
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How can you make the most of in-person events as a podcaster? This week, Gaffin Creative is hosting the first-ever Mic Check Retreat and I’m sharing my key tips for making the most of a networking opportunity. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to grea…
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126: How to Turn Your Private Podcast Lead Magnet into a Shop Product
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12:38Is a limited series private podcast right for your brand? In today’s episode, we’re discussing how to turn a lead magnet into a paid digital product, plus ways to market your paid private podcast. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join …
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125: How to Structure Your Limited Series Private Podcast
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16:46Is a limited series private podcast right for your brand? In today's episode, we're exploring how you can structure your limited series podcast to create an impact on your audience, but also support your marketing goals! Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from g…
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124: An Introduction to Private Podcasts
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13:19Are private podcasts a worthwhile tool for your business? In today’s episode, I’m introducing a series on private podcasts and how they can be used for both monetization and lead generation. I’m discussing the best types of private podcasts for business owners, plus how to get started with hosting one of your own. Today's episode is brought to you …
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Bonus: Building a Successful Offer Suite for Multiple Audiences ft. Business-First Creatives (Colie James and Elizabeth McCravy)
1:04:02
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1:04:02Do you have to focus on just one audience in order to sell digital products? In this bonus episode, Colie James interviews Elizabeth McCravy about how she’s been able to successfully grow her product suite to serve very separate audiences. Elizabeth shares how she’s built each of her offers, approached the beta tests and launches, and how she’s cul…
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123: Using Video for Your Podcast (Even If You're Not Using Youtube)—Tools for Podcasters
24:10
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24:10Are you resistant to using video for your podcast? In today’s episode, I’m diving into why I think you need to use video to promote your podcast and ways to do so without becoming a Youtuber. Plus, I’m sharing clever ways that my clients have utilized video for their own podcasts. You'll even hear about one of my favorite tools for podcasters. Toda…
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122: Back to the Basics: Multi-Track Audio Recording—Should I Record One Track or Two?
11:16
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11:16Are you recording your podcast interviews on one track or two? In today's episode, we're exploring what it means to record a multi-track recording and the three benefits you'll have when you do record each participant individually! Today’s episode is brought to you by Riverside FM, the virtual recording studio I rely on for creating studio quality …
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121: Rapid Fire Podcast Q+A
17:23
17:23
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17:23How can I boost my listenership or grow my show? What does monetization look like? Friends, have you ever wanted to just throw questions at a podcast producer and get quick and direct answers? In today's episode, I'm answering six questions from our audience in quick, no fluff responses! Today’s episode is brought to you by Riverside FM, the virtua…
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120: How to Ask Your Guests to Rerecord
30:24
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30:24What do you do when there is a problem with a guest episode? Today I’m sharing how to handle re-recording with your guest, or even needing to scrap an episode entirely. I’m giving tips on navigating a variety of podcast problems so that you will be able to handle each one with confidence. Today’s episode is brought to you by Riverside FM, the virtu…
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119: Case Study: Auditing a Podcast Monetization Strategy ft. Thrive Blogger
34:40
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34:40Are you curious about the strategy involved in creating a podcast? In today’s episode, I’m beginning a new podcast review series to showcase my clients and share the strategy behind their episodes. First up is Bree Pair and the Thrive Blogger Podcast. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looki…
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118: Back to the Basics: 6 Tools for Podcasters
13:23
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13:23With so many tools on the market, how do you know what you need for your podcast? In today’s episode, I’m sharing six tools that I would recommend to a brand new podcaster. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational train…
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117: Should I Use Templates in My Podcast Planning, Pitching, and Marketing?
10:31
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10:31Should you use templates for your podcast assets? In today's episode, I'm explaining why templates are a great starting point and sharing a few templates to consider when you're getting started or trying to grow your podcast! Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast f…
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116: How to Use Your Podcast as a Marketing Tool ft. Business First Creatives
45:28
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45:28Are you wondering how you can use podcasting as a marketing tool in your business? In today’s episode, I’m resharing my interview on Business First Creatives with Colie James. We’re chatting about how to determine if a podcast is a good fit for your business, advice for podcasters who are just getting started, and strategies to make your podcast a …
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