Beste Dental Marketing podcasts (2024)

1
Transform Your Dental Practice with Expert Marketing Solutions 0:32

4d ago0:32

0:32

Visit https://bestresultsdentalmarketing.com/ & Unlock the potential of your dental practice with Best Results Dental Marketing. Our seasoned team specializes in attracting high-value patients through tailored digital marketing strategies, SEO optimization, and engaging social media management. Hosted by Ausha. See ausha.co/privacy-policy for more …

1
#173 5 Critical Steps to Scale Your Dental Practice Successfully 33:01

6d ago33:01

33:01

Gary and Eric J. Morin dive into the five critical steps dental practices need to overcome to scale successfully. They discuss the importance of operational mastery, leadership development, and the mindset shifts required to break through growth ceilings. Eric shares valuable insights on how practices can move beyond linear growth to achieve expone…

1
Do Dental Team Member Bios Matter? 7:46

10d ago7:46

7:46

On this episode of BUZZ, we explore the significance of team member bios on Dental Practice websites, emphasizing their role in building trust and fostering connections with patients. The discussion includes practical recommendations for creating engaging bios that highlight team members' expertise and personalities, ultimately enhancing patient ex…

1
Elevate Your Practice: Discover the Power of Dental Marketing 0:26

20d ago0:26

0:26

Best Results Dental Marketing emphasizes a partnership approach, where the success of their clients is paramount. They continuously analyze marketing efforts using key performance indicators to ensure strategies remain effective and aligned with changing market dynamics.

1
#90: Is Your Website Helping or Hurting Your Practice 40:07

23d ago40:07

40:07

Your website is more than just an online business card—it’s the digital front door to your practice. In this episode, we’ll explore how a well-designed, user-friendly website can attract new patients and grow your practice. You’ll learn: Why first impressions matter and how to make your website stand out. The secrets to boosting your search ranking…

1
Bridging Trust in Healthcare Marketing w/ Dr. Gireesh Likhyani Ft. Dr. Nikhil Malhotra // Season 4 - Ep. #06 21:25

26d ago21:25

21:25

In this thought-provoking episode, we address the common challenges faced in healthcare marketing, especially the trust gap between doctors and agencies. Dr. Gireesh shares his insights on setting realistic expectations, the significance of personal branding, and strategies to achieve effective collaboration. Equip yourself with knowledge to naviga…

1
The Pareto Principle: Leveraging the 80/20 Rule to Transform Your Dental Practice 38:41

13d ago38:41

38:41

On this episode of BUZZ, we are joined by special guest Brad Braman of Empowered Dentist. Together, we explore the significance of setting ambitious goals at your Dental Practice, emphasizing that aiming for the highest achievements fosters a culture of success. The discussion highlights the importance of creativity and Team collaboration in achiev…

1
#172 20 Patient Retention Tips Any Dentist Can Use 25:34

13d ago25:34

25:34

In this episode of Dental Marketing Theory, Gary and Dr. Bobbi Stanley discuss the importance of internal marketing in dental practices. They explore strategies for retaining existing patients and boosting patient referrals by improving patient relationships and the overall office experience. Dr. Stanley emphasizes the value of creating a welcoming…

1
Fun Dental Marketing Ideas, Food Holidays & End-of-Year Insurance Ideas For December 10:19

20d ago10:19

10:19

On this episode of BUZZ, we dive into innovative Dental Marketing strategies for December, spotlighting culinary commemorations like National Pie Day and National Cookie Day that transform seasonal indulgences into strategic patient engagement opportunities. Our exploration unveils a nuanced approach of blending festive food celebrations with oral …

1
#171 Former Sports Coach Reveals How to Build a Winning Dental Practice Culture 17:47

20d ago17:47

17:47

In this episode of Dental Marketing Theory, Gary speaks with Lynne Leggett, founder and CEO of Victory Dental Management, to explore the intersection of sports methodologies and dental practice management. Lynne shares her unique journey into the dental industry and discusses how her sports and business background contributes to her coaching strate…

1
Creating a Compelling "What Makes Us Different" Dental Office Video 10:29

20d ago10:29

10:29

On this episode of BUZZ, we explore how Dental Practices can craft captivating "What Makes Us Different" videos to meaningfully engage potential patients. The conversation highlights the significance of presenting distinctive services, authentic patient testimonials, and active community involvement to foster trust and underscore the Practice's uni…

1
#170 Ultimate Guide to Automate Your Dental Practice 29:40

27d ago29:40

29:40

In this episode of Dental Marketing Theory, Gary and Dr. Paul Etchison discuss how dentists can empower their teams to manage the practice effectively, allowing owners to work smarter, not harder. They explore leadership strategies, delegation, and the importance of one-on-one meetings for creating a positive work culture. Dr. Etchison shares pract…

1
Thanksgiving Dental Marketing Ideas to Feast On 9:38

30d ago9:38

9:38

On this episode of BUZZ, we explore Thanksgiving-themed Dental Marketing ideas, emphasizing the importance of video content to engage patients and showcase practice personality during the holiday season. The host shares creative suggestions such as team gratitude videos, dental hygiene tips, and patient appreciation messages, all aimed at fostering…

1
#169 The Truth About Running a Dental Office in a Small Town vs. a Big City 20:20

1M ago20:20

20:20

In this episode of Dental Marketing Theory, Gary speaks with Dr. Raul Franco and Dr. Kartik Antani about the pros and cons of practicing in rural, suburban, and urban areas. They explore key topics like competition, patient volume, staffing challenges, and practice growth in different markets. The conversation provides valuable insights for new den…

1
Navigating Google’s Core Updates for Dental Websites 11:00

1M ago11:00

11:00

On this episode of BUZZ, we explore Google's core search ranking updates and how Dental Practices can maintain online visibility by creating high-quality, patient-centered content that demonstrates expertise, authority, and trustworthiness (EAT). The podcast emphasizes the importance of crafting original, in-depth content, optimizing for mobile use…

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#168 How to Run a 7-Figure Dental Practice in Just 3 Days a Week 24:25

1M ago24:25

24:25

In this episode of Dental Marketing Theory, Gary speaks with Kirk Teachout about how he runs a seven-figure dental practice while only working three days a week. Kirk shares his "three-pillar" approach – focused on finding ideal patients, optimizing scheduling efficiency, and proper daily preparation to maximize productivity. Tune in to hear practi…

1
Google’s Grip Slips: How AI and YouTube Content Can Transform Your Dental Practice 11:05

1M ago11:05

11:05

On this episode of BUZZ, we explore how the decline of Google's dominance in search advertising is reshaping Dental Marketing strategies, emphasizing the growing importance of AI tools like ChatGPT and video platforms such as YouTube. The discussion highlights the need for Dental Practices to adapt by creating engaging content and leveraging these …

1
#167 Why Dental Practices are Losing Thousands Every Month (And How to Fix It) 20:44

2M ago20:44

20:44

In this episode of Dental Marketing Theory, Gary is joined by Dr. David Rice, founder of Ignite DDS, to discuss the critical issue of team retention in dental practices. They explore the hidden costs of turnover, the impact of poor leadership on team morale, and practical strategies to create a thriving dental practice. Dr. Rice also shares insight…

1
The #1 Mistake To Avoid On Your Dental Website 4:10

2M ago4:10

4:10

On this episode of BUZZ, we discuss the critical mistake Dental websites often make by using header images where subjects look directly at the visitor, which can lead to higher bounce rates and lower conversion rates. Instead, we recommend using custom images where the eyelines direct attention towards the call to action button, enhancing user enga…

1
#166 How to Go Out-of-Network Successfully (WITHOUT LOSING PATIENTS) 16:28

2M ago16:28

16:28

In this episode, Gary sits down with Jordon Comstock, CEO of BoomCloud, to discuss the benefits and challenges of transitioning dental practices out of the network using membership plans. They explore key strategies such as aligning patient incentives, marketing, and simplifying administrative tasks, with insights into boosting profitability while …

1
Personal Branding: The Future Of Dental Practice Growth 9:15

2M ago9:15

9:15

On this episode of BUZZ, we explore the significance of personal branding in Dental Practice growth, emphasizing that it's not just a marketing strategy but a way to forge deeper connections with patients. By authentically showcasing who they are and what they value, Dentists can build trust and loyalty, ultimately leading to a more successful Prac…

1
#165 REACTING To Best Ways to Pay off Dental School Debt 17:38

2M ago17:38

17:38

In this episode of Dental Marketing Theory, Gary is joined by entrepreneur Tanner Applegate, CEO of Unify, to discuss the challenges of dental student debt and strategies for financial success. They explore topics such as managing debt, the pros and cons of different career paths post-dental school, and how debt impacts starting a business. Tanner …

1
Questions To Ask For Video Testimonials 4:35

2M ago4:35

4:35

On this episode of BUZZ, we explore the importance of capturing patient testimonials through video as a dynamic marketing tool for Dental Practices. We provide specific questions to ask patients during filming to elicit meaningful responses that can enhance your practice's visibility and credibility online through powerful social proof. Show Produc…

1
Celebrating Your Dental Office's Milestones 4:39

2M ago4:39

4:39

On this episode of BUZZ, we explore the importance of celebrating milestones in Dental Practices, such as anniversaries and team achievements, to boost team morale and connect with patients. We also explore creative ways to commemorate these events through social media, community engagement, and leveraging tools like AI for Dental Marketing content…

1
#164 How to Build an Effective Dental Community with Just Facebook 36:20

2M ago36:20

36:20

In this episode, Gary sits down with Dr. Paul Goodman, also known as Dr. Nacho — the founder of Dental Nachos. The two discuss the unique challenges and solutions in the dental industry, from hiring associates to the impact of AI on patient communication. They dive into the importance of building community, offering value beyond services, and the n…

1
Should We Advertise In Magazines 5:12

2M ago5:12

5:12

On this episode of BUZZ, we discuss the effectiveness of magazine advertising for Dental Practices, concluding that it is generally not a wise investment due to high costs and poor tracking capabilities. Instead, we advocate for focusing on digital marketing strategies that allow for precise audience targeting and measurable results. Show Produced …

1
Happy National Pizza Month 2:59

2M ago2:59

2:59

On this episode of BUZZ, we celebrate National Pizza Month by discussing creative ways to engage with local pizzerias and promote community support through social media. We share fun pizza statistics and emphasizes the importance of incorporating these themes into Dental Marketing strategies to enhance engagement and attract new patients. Show Prod…

1
#163 Should Dentists Sign Non-Disparaging Agreements? Avoiding Bad Reviews and More 51:03

3M ago51:03

51:03

In this episode, Gary welcomes Dr. Bob Dokhanchi for a unique discussion on non-disparaging service agreements in the dental industry. They switch perspectives as Gary makes the case against signing such agreements, while Dr. Bob highlights their potential benefits. The conversation also explores broader implications of transparency, accountability…

1
Orthodontic Health Month And Fun Dental-Friendly Holidays For October 8:25

3M ago8:25

8:25

On this episode of BUZZ, we discuss the significance of National Orthodontic Health Month and National Dental Hygiene Month, highlighting ways Dental Practices can engage with patients through promotions and educational content. Additionally, we explore various fun holidays in October, such as National Coffee Day and Halloween, suggesting creative …

1
#162 Should You Pay Your Hygienist TOP Dollar? 20:49

3M ago20:49

20:49

In this episode, Gary speaks with Katrina Klein, a dental hygienist with over 27 years of industry experience, about the challenges dental offices face in paying hygienists top dollar. Katrina explains the importance of comprehensive hygiene and aligning practice philosophies to ensure hygienists bring maximum value. They also discuss the role of c…

1
Long-Form Video Content Is Making A Comeback 7:18

3M ago7:18

7:18

On this episode of BUZZ, we explore the resurgence of long-form video content in Dental Marketing, highlighting its effectiveness in building trust and educating patients. We emphasize that longer videos not only enhance SEO but also engage audiences more deeply, ultimately leading to increased website traffic and patient inquiries. Show Produced b…

1
3 Keys To Creating Impactful Dental Content 4:54

3M ago4:54

4:54

On this episode of BUZZ, we detail three essential keys to creating impactful Dental Marketing content that resonates with patients and builds trust in Dental Practices. The focus is on authentic storytelling, providing value-driven information, and maintaining consistency and visual appeal across all content platforms. Show Produced by Dentainment…

1
#161 DENTIST REACTS to Viral Dental Sales Advice 17:59

3M ago17:59

17:59

In this episode, Gary speaks with Dr. Emily Letran, a seasoned dentist who owns three multi-specialty group practices in Southern California and has over 31 years of experience in dentistry. They discuss sales techniques in the dental industry, emphasizing the importance of conveying value over cost and exploring patient financing options beyond cr…

1
#89: Which Marketing is Working with Dr. Jeff Greenfield 48:19

3M ago48:19

48:19

Are your marketing efforts actually paying off? Or are you just guessing? Joining the show today is Dr. Jeff Greenfield, co-founder and CEO of Provalytics. With over 30 years of strategy, growth, and marketing leadership, Jeff joins the show to break down what is happening right now in the marketing landscape. In this discussion, Jeff and Mark dive…

1
Happy Better Breakfast Month 3:48

3M ago3:48

3:48

On this episode of BUZZ, we celebrate Better Breakfast Month by discussing the importance of a nutritious breakfast for energy, health, and oral hygiene. Creative engagement in Dental Marketing through fun food-related holidays and highlighting the benefits of healthy breakfast choices enhances brand identity and promotes oral health in your commun…

1
Why Template Websites Aren't For Today's Modern Dental Practice 4:40

3M ago4:40

4:40

On this episode of BUZZ, we discuss the drawbacks of using template websites for modern dental practices, emphasizing that a custom website is essential for effective marketing and patient engagement. We explore how unique and tailored websites serve as the cornerstone of your Dental Marketing Strategy and how they can significantly improve convers…

1
#160 Meet the Hygienist Who Broke the Dental Industry 21:03

3M ago21:03

21:03

In this episode, Gary speaks with Loren King, a dental hygienist with over 12 years of experience who challenges common myths about the flexibility of the dental industry. Loren shares her journey from dental assistant to hygienist and speaker, traveling across states to work where opportunities are best, and offers insights into the autonomy hygie…

1
Adding Movement 2:16

3M ago2:16

2:16

On this episode of BUZZ, we discuss the importance of incorporating movement at the beginning of video content to enhance viewer engagement on social media platforms. A simple gesture like a wave can significantly increase the likelihood of capturing attention and encouraging interaction with the content, expanding the reach of your Dental Marketin…

1
Strategy Is Also Choosing What Not To Do 2:37

3M ago2:37

2:37

On this episode of BUZZ, we explore the concept that effective strategy in Dental Marketing involves not only deciding what actions to take but also identifying what to avoid. The discussion emphasizes that saying no to certain initiatives can create more opportunities for success and improve profitability at your Dental Practice. Show Produced by …

1
#159 How Dr. Scott Leune Built and Scaled 200+ Dental Practices Nationwide 50:40

3M ago50:40

50:40

In this episode, Gary talks with Dr. Scott Leune, a prominent figure in the dental industry known for his remarkable journey and contributions. Dr. Leune shares his inspiring story of overcoming significant challenges early in his dental career, including a severe back injury that forced him to rethink his approach to practice management. Despite t…

1
SEO Is What Happens When You Do Everything Else Right 4:32

4M ago4:32

4:32

On this episode of BUZZ, we explore the concept that effective SEO is a byproduct of executing various foundational elements correctly, rather than being the sole focus of Dental Marketing efforts. The discussion emphasizes the importance of a well-designed website, quality content, social proof, and community engagement in driving SEO success and …

1
5 Holidays To Celebrate In September For Dental Marketing Success 4:11

4M ago4:11

4:11

On this episode of BUZZ, we explore five fun holidays to celebrate in September that can enhance Dental Marketing efforts at your Practice. We also highlight engaging activities for these holidays, encouraging Practices to leverage social media and local businesses for greater community interaction. Show Produced by Dentainment https://dentainment.…

1
#158 Navigating the Shift: How Going Out of Network Can Transform Your Dental Practice 16:31

4M ago16:31

16:31

In this episode, Gary engages in an insightful conversation with insurance expert Ben Tuinei on the strategic impacts of dental practices going out of network. They discuss the challenges and benefits of leaving network contracts, emphasizing the importance of a robust new patient replacement mechanism to sustain practice growth. The dialogue also …

1
#157 How Cloud-Based PMS is Transforming Dental Practices | Planet DDS 25:22

4M ago25:22

25:22

In this episode of Dental Marketing Theory, Gary and guest Mike Huffaker discuss the impact and advantages of cloud-based practice management software (PMS) in the dental industry. Mike shares his journey from tech sales to the dental sector and explains how cloud technology is revolutionizing dental practices by offering better integration, real-t…

1
SearchGPT Will Change Dental Marketing Forever 4:57

4M ago4:57

4:57

On this episode of BUZZ, we examine how Search GPT is poised to revolutionize Dental Marketing by challenging Google's dominance in search. We explore the importance of leveraging available AI tools and creating quality video content to enhance visibility and attract new patients to your Dental Practice in the rapidly evolving digital landscape. Sh…

1
#156 Importance of Growth Mindset for Dentists with Dr. Kevin Kremer 18:33

4M ago18:33

18:33

In this episode of Dental Marketing Theory, Gary interviews Dr. Kevin Kremer, an active dentist and consultant in the dental industry. Dr. Kremer shares his journey from following in his family's footsteps to becoming an entrepreneur in dentistry, focusing on the importance of mindset for personal and professional success. He emphasizes the value o…

1
A New Era For Influencer Marketing Is Upon Us 10:36

4M ago10:36

10:36

On this episode of BUZZ, we explore the emerging significance of micro-influencers in Dental Marketing, emphasizing their potential to engage local communities effectively. The discussion highlights a recent acquisition in the influencer marketing space, signaling a transformative shift toward more personalized and data-driven marketing strategies …

1
Answer Engine Optimization 5:01

4M ago5:01

5:01

On this episode of BUZZ, we explore the concept of answer engine optimization (AEO) in Dental Marketing, emphasizing the importance of creating content that directly addresses the questions and needs of potential patients. The discussion highlights the shift towards video content and the impact of emerging technologies like SearchGPT on the future …

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Special Episode: 3 Years of Dental Marketing Knowledge in 40 Minutes 43:37

4M ago43:37

43:37

Join us for a special anniversary episode of Dental Marketing Theory as we celebrate three years of insightful conversations with a compilation of our top 10 episodes from this past year. Dive into a variety of topics with industry leaders like Teresa Duncan, Chad Johnston, and Dr. Marc Cooper, discussing everything from dental insurance and patien…

1
The One Thing Is It's Never Just One Thing 6:21

4M ago6:21

6:21

On this episode of BUZZ, we explore the multifaceted nature of Dental Marketing, emphasizing that successful patient acquisition is rarely due to a single factor but rather a combination of improvements across various elements. The discussion highlights the importance of continuous enhancement in areas such as website design, SEO, and patient exper…

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