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Dance Studio Advertising | The Podcast

Bryce Conlan & Kristian Altuve

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Growing a dance studio is hard. You've got a dozen spinning plates, zero time, and what's working in marketing is constantly changing. Join Dance Motion Marketing founders Bryce and Kristian as they share expert insights, actionable strategies, and game-changing techniques for maximizing student enrollment and Dance Studio growth. If you're ready to level up your dance studio, have more students than ever before, and bank record profits then subscribe and keep listening. Here we grow.
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The Transform My Dance Studio Podcast features inspiring sessions with business and dance gurus from all over the globe who reveal their greatest tips, methods and strategies to help you become the ‘go-to’ studio you have always dreamed of. You will be educated, motivated and challenged to think differently about the way you run your studio. Join our expert hosts weekly as they extract the golden takeaways from great business minds in an entertaining and inspiring minefield of information.
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Every week on the Assemblé Dance Studio Coaching Podcast, Claire O’Shea explores & discusses the vision and practical steps to help you grow your dance studio simply & successfully. With practical tips, tricks and strategies Claire discusses what you need to know to grow your business so you can reach more students & become the go to dance studio in your area. Whether sharing her own experience or interviewing fellow experts in the Dance industry, Claire brings to light topics of interest fo ...
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This podcast is about dancing at Studio X. I will be talking about practice, competition, and my team. I also will be interviewing my coach Josh and two of my teammates Ana and Bailey.
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This podcast episode delves into the challenges of navigating crowded markets, particularly in the dance studio industry. Today the Boys discuss the surge in advertising activity, the proliferation of service providers, and the evolving expectations of studio owners. They emphasize strategies for standing out, such as crafting unique offers, priori…
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In this episode, we dive into the five most common mistakes dance studios make with their Facebook ads and how you can avoid them to boost enrollment and maximize ROI. From monitoring your ad performance to crafting irresistible offers, we share actionable strategies that will help you attract more students and keep your studio thriving. Plus, hear…
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Today’s episode is a special one! We welcome back Jodi Shilling along with DSOA Inner Circle Captain Patti Johnston for an in-depth conversation on the future of dance. Together, they’ll explore the key areas the industry should focus on and the top priorities for studio owners to remain competitive. From new innovations to cultural shifts, this is…
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In this episode, The BIG Mistake We Made with a FREE Trial... and How You Can Avoid It, we’re sharing the real story behind a free trial offer that didn’t go as planned and the valuable lessons learned from it. Dance studio owners often think free trials are the perfect way to attract new students, but there are pitfalls to consider. We’ll dive int…
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We have a special treat for you in today’s episode! Host Jodi Shilling welcomes Loren Specht, one of DSOA’s talented Inner Circle members, to share her top strategies for setting a dance studio up for success in 2025. Whether you’re seeking fresh ideas or actionable tips, this conversation is packed with inspiration to help you tackle the year ahea…
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In this episode, The Real Limits of Brick-and-Mortar Dance Studio Advertising, we dig into the unique challenges that dance studio owners face when marketing within a local area. With targeting being critical, we’ll discuss how to identify the right radius for your ads to avoid wasted budget on audiences too far away to engage. You’ll also learn wh…
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Welcome back! In today’s episode, we’re looking forward to 2025 with Inner Circle Growth Coach Jodi Shilling. Jodi shares the trends that studio owners should watch closely, along with practical strategies to keep your studio ahead of the curve. Get ready to set your studio up for success in the coming year!…
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In this episode, Dance Studio Ads That Attract the Right Parent, we explore the key elements that make advertising campaigns effective for dance studio owners. To draw in the parents who align with your studio’s values and programs, the right creative is essential. We’ll discuss how to craft visuals and messages that resonate, making your ads both …
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In today’s episode, Inner Circle Growth Coach Jodi Shilling joins us to share her personal journey through 2024. Together, we’ll explore the dance industry's shifts, trends, and the transformative moments she's experienced in her own studio. Jodi opens up about the year’s pivotal challenges, impactful lessons, and the growth they’ve inspired.…
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In this episode, How to Maximize Your Advertising Budget Without Wasting Money, we dive into essential strategies for dance studio owners looking to make every advertising dollar count. With ad costs on the rise, many studios struggle to stretch their budgets while getting the results they need. We’ll cover why advertising costs are increasing and …
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Finishing the Year STRONG... and How to Have a Spectacular January Bump," we explore strategies for maximizing the final months of the year and setting your studio up for success in the new year. Learn how to leverage holiday promotions, retention tactics, and early planning to end the year on a high note and create momentum for a strong January en…
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In this episode titled "Dance Studio Advertising - 6 Numbers You MUST Know in Your Dance Studio," we dive into the essential metrics that dance studio owners need to track to drive growth and profitability. From lead generation to student retention, understanding these six key numbers will help owners make smarter marketing decisions, optimize thei…
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In this episode, the discussion centers around how dance studio owners sometimes unintentionally cut off their own revenue growth when making key business decisions. While these choices often seem logical, they can actually hinder progress. The episode explores why these counterproductive decisions happen and offers insights into how studios can av…
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In this podcast episode, the focus is on segmentation for dance studios and how leveraging organized, segmented email lists can dramatically accelerate growth. The episode breaks down strategies for identifying and categorizing key audience segments, such as parents, students, or leads, and highlights the importance of personalizing communication t…
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In this episode of "Dance Studio Advertising | The Podcast," Bryce and Kristian highlight the essential elements of a dance studio that should remain constant despite changes and trends. They discuss core values, key practices, and foundational aspects that contribute to the long-term stability and success of a dance studio.…
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In this special episode, DSOA's Director, Olivia Mode-Cater, chats with Etienne Carreira, who is not only an incredible member of the Inner Circle, but also a leader in the Breaking world as dancer, choreographer, and teacher and his SON will be competing in those Youth Olympic for breaking in Dakar in 2026. During this convo, Etienne gives us a be…
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In this episode of "Dance Studio Advertising | The Podcast," Bryce and Kristian delve into the mindsets and behaviors that distinguish super-successful dance studio owners. They discuss key attributes, habits, and strategies that these owners employ to achieve remarkable success in the competitive dance studio industry.…
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Today is another special day on our podcast as we welcome one of the DSOA’s Inner Circle Captains, Erika Holmes, on with Annie for an incredible conversation about the various ways you can start working NOW on getting students in your doors for the year ahead! Erika is here to help you learn how to add a personal touch to your student attraction st…
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In this episode of "Dance Studio Advertising | The Podcast," Bryce and Kristian share their insights and lessons learned from investing over $1 million in advertising for dance studios. They discuss effective advertising strategies, common pitfalls, and how to optimize ad spend to achieve the best results for dance studio marketing.…
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We have a special episode in store for you today. Our host for this series, Annie, has brought on one of the DSOA’s incredible Inner Circle members, Robyn Todesco, for a special episode on how this seasoned studio owner improved her re-enrollment numbers time and time again. Turn those ear buds up!Door Transform My Dance Studio
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In this episode of "Dance Studio Advertising | The Podcast," Bryce and Kristian discuss the concept of "Big Mo" or momentum within a dance studio. They cover strategies to maintain and build momentum, ensuring continued growth and enthusiasm among students and staff, which is crucial for the long-term success of the studio.…
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In this episode of "Dance Studio Advertising | The Podcast," Bryce and Kristian explore the crucial role of the front desk in a dance studio. They discuss strategies to enhance the front desk experience, ensuring excellent customer service and effective management practices that can positively impact the studio's reputation and operations.…
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In this episode of "Dance Studio Advertising | The Podcast," Bryce and Kristian discuss the eight most common pitfalls that cause dance studios to fail. They provide insights and practical solutions to help dance studio owners overcome these challenges and achieve success.Door Bryce Conlan & Kristian Altuve
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Dive in to the world of retention and attraction. The special word in today's episode is retention! Retention and attraction is what leads to ultimate success for enrollment numbers. Learn first-hand from Inner Circle Growth Coach Annie Leese Thistle on how she improved her enrollment numbers!Door Transform My Dance Studio
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In this BONUS episode from our free July training, Enrollment Explosion, Olivia gives away the tried and true systems and marketing tips used in the DSOA's Inner Circle! By implementing these tips and tricks, you will have an enrollment explosion yourself!Door Transform My Dance Studio
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In today's episode, Alisa and special guest, Craig Burns (DSOA's Mastery Level Executive Coach) will talk about the common fears of technology for both yourself and your team. They'll also discuss how to coach your team through change so that the transition to using more technology in day to day is smoother!…
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As part of our mini double your dance studio series, this episode is all about social media & how you can double your dance studio using social media! My marketing manager, Mariah gives you her best tips on how to use social media to your advantage! Want to download the e-book? https://assembledancestudiocoaching.com/doubleyourdancestudio/…
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