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Follow the journey of Bert Copple as he builds a new business and brand, Canteen Golf & Billiards, from the ground up with insights from industry and business leaders and influencers.
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Welcome to Breakthrough Experiential: The Build Behind the Brand.—your go-to podcast for unlocking the secrets of experiential marketing and event design. Whether you’re crafting immersive pop-up stores, eye-catching tradeshow booths, high-energy events, or even taking over a cruise ship, we break down the strategies and creativity needed to make every experience unforgettable. Join us as we explore the intersection of brand identity, design innovation, and flawless execution. From conceptua ...
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Building a business around your personal brand comes with its unique set of challenges, but it’s also an opportunity to create massive impact. Join Bob Gentle as he sits down with leading Entrepreneurs, Consultants, Creators, Leaders and Marketers from around the globe to uncover the strategies behind their successful Personal Brand Businesses. You’ll hear real stories of what it takes to thrive in today’s market—without the fluff. This isn’t just another podcast about business success. Ever ...
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Welcome to The Cut-Thru: All Things Strategy and Brand Building' where I discuss all things Strategy and Brand Building. I share my Thoughts and opinions on advertising related topics with strategy at the centre of it all. This is for anyone and everyone in the industry of building and growing brands: professionals, lectures and students.
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The Building and Branding Podcast

Amanda Stichter, Virtual Vision

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Welcome to the Building & Branding podcast hosted by Amanda Stichter, produced by Virtual Vision. On this show, we sit down with experts in the restoration & home services industry to hear their stories of how they built their businesses to succeed and stand out. Our conversations will uncover the challenges they've faced, the strategies they've employed, and the pivotal moments that defined their paths. We'll also dive into the critical importance of branding and marketing in this field, sh ...
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The Business of Blogging, Photography, Influencer Marketing & Professionalism, specifically from the point of view of India. I bring 16 years of experience working as a professional photographer, artist, social media influencer & business consultant to the "podcast-table". Online Brand Building, Social Media Strategy, Influencer Marketing for Brands, Digital Marketing, Social Media Marketing, The Business of Photography, Professionalism & Pricing, Pricing Your Services, Professional Photogra ...
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In this episode, I dive deep into a refreshing conversation about productivity with Grace Marshall, a Productivity Ninja, speaker, and author of multiple books including "Struggle: The Surprising Truth, Beauty, and Opportunity Hidden in Life's Shittier Moments." If you've ever felt overwhelmed by your to-do list or questioned whether you're being "…
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If you've been creating video content without seeing results, or hesitating to start because you're unsure where to begin, this episode is for you. I talk with Ben Amos, author of "Engage: The Definitive Guide to Video Strategy for Business" about transforming your approach to video marketing from aimless content creation to strategic growth driver…
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In these next three episodes we take one of our favorite e-books and turn it into a 4 part series. Wait until they all come out and binge it straight through or check out our website for a free downloadable copy. Description: Dive into the art and strategy of creating impactful mobile marketing pop-up experiences in our insightful 4-part series. Fr…
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Description: Dive into the art and strategy of creating impactful mobile marketing pop-up experiences in our insightful 4-part series. From pre-planning to execution, we cover everything you need to know to captivate audiences, build brand awareness, and maximize your marketing ROI. Whether you’re a seasoned marketer or exploring mobile marketing f…
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In these next three episodes we take one of our favorite e-books and turn it into a 4 part series. Wait until they all come out and binge it straight through or check out our website for a free downloadable copy. Description: Dive into the art and strategy of creating impactful mobile marketing pop-up experiences in our insightful 4-part series. Fr…
  continue reading
 
In these next three episodes we take one of our favorite e-books and turn it into a 4 part series. Wait until they all come out and binge it straight through or check out our website for a free downloadable copy. Description: Dive into the art and strategy of creating impactful mobile marketing pop-up experiences in our insightful 4-part series. Fr…
  continue reading
 
Description: Planning an event can be exciting, but hidden costs and budget overruns often dampen the experience. In this blog, we explore the most common reasons budgets spiral out of control—from misaligned vendors to last-minute changes—and how to avoid these pitfalls. Discover how Breakthrough Vision360 enables seamless budget management throug…
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If you're running a business but struggling to turn your expertise into profit, this episode is for you. Dr. Brenda Hector shares how systematic, proven approaches can transform your business results - even if you think your industry or situation is "different." In this conversation with ActionCOACH franchisee Dr. Brenda Hector, we explore the powe…
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Event logistics can be overwhelming, but they don’t have to be. This episode uncovers the pitfalls that often derail event installations, including tight timelines, transport complexities, and venue restrictions. Discover how Breakthrough Productions’ meticulous approach to logistics ensures a smooth, efficient setup—from pre-event site analysis to…
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Managing multiple vendors for an event can often feel like an insurmountable challenge, with miscommunication, delays, and quality inconsistencies threatening to derail your vision. In this episode, we break down the common barriers in vendor coordination and reveal how Breakthrough Productions simplifies the chaos into seamless, stress-free execut…
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Discover the essential steps to create a memorable pop-up store experience in this comprehensive 3-part blog series. We'll guide you through understanding the types and benefits of pop-up stores, planning and budgeting essentials, and how to find the right production partner to bring your vision to life. Learn how to connect with your audience, man…
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In this episode, I sat down with Al Tepper, founder of Tepfu Marketing and the Lazy Marketing Academy. We explored the fundamentals of sustainable marketing success and why many businesses struggle to see results from their marketing efforts. Al brings over 25 years of experience helping six and seven-figure businesses develop effective marketing s…
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Discover the essential steps to create a memorable pop-up store experience in this comprehensive 3-part blog series. We'll guide you through understanding the types and benefits of pop-up stores, planning and budgeting essentials, and how to find the right production partner to bring your vision to life. Learn how to connect with your audience, man…
  continue reading
 
Discover the essential steps to create a memorable pop-up store experience in this comprehensive 3-part blog series. We'll guide you through understanding the types and benefits of pop-up stores, planning and budgeting essentials, and how to find the right production partner to bring your vision to life. Learn how to connect with your audience, man…
  continue reading
 
As a leader in your field, building strong relationships and generating referrals is crucial for the growth and success of your business. In this episode, I speak with Bob Burg, the best-selling author of "The Go-Giver" and a master at cultivating win-win relationships. Bob shares his insights on: 🎯 Shifting your focus from getting to giving and pr…
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This is an excerpt from the book available on our website on planning a tradeshow. In this series we will break up the audio book into 5 Podcast episodes! Learn all about how to plan a tradeshow, questions to consider, and how to create the best budget so you have the most effective show and get the results you are after. At the end of this episode…
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This is an excerpt from the book available on our website on planning a tradeshow. In this series we will break up the audio book into 5 Podcast episodes! Learn all about how to plan a tradeshow, questions to consider, and how to create the best budget so you have the most effective show and get the results you are after. This E-Book serves as a co…
  continue reading
 
This is an excerpt from the book available on our website on planning a tradeshow. In this series we will break up the audio book into 5 Podcast episodes! Learn all about how to plan a tradeshow, questions to consider, and how to create the best budget so you have the most effective show and get the results you are after. This E-Book serves as a co…
  continue reading
 
This is an excerpt from the book available on our website on planning a tradeshow. In this series we will break up the audio book into 5 Podcast episodes! Learn all about how to plan a tradeshow, questions to consider, and how to create the best budget so you have the most effective show and get the results you are after. This E-Book serves as a co…
  continue reading
 
This is an excerpt from the book available on our website on planning a tradeshow. In this series we will break up the audio book into 5 Podcast episodes! Learn all about how to plan a tradeshow, questions to consider, and how to create the best budget so you have the most effective show and get the results you are after. This E-Book serves as a co…
  continue reading
 
Budget overruns can derail even the best-planned events, but they don’t have to. This episode dives into the strategies behind Breakthrough Vision360, a revolutionary approach to event budgeting that eliminates financial surprises while allowing for creative innovation. Learn how detailed planning, transparent processes, and contingency strategies …
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Think experiential design is only for big corporations? Think again! This episode reveals how small and medium-sized businesses can use the same strategies Fortune 500 companies rely on to captivate audiences and tell their brand stories. Join us as we share how Breakthrough Experiential leverages years of global experience—including 700+ events an…
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Airports are bustling crossroads of culture and commerce, offering brands a one-of-a-kind stage to connect with a global audience. In this episode, we unpack the art and strategy behind designing a successful airport pop-up store. Discover how to reflect your brand identity in a compact space, engage travelers with interactive elements, and optimiz…
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Why Caring About the End Client Makes All the Difference in Production In the world of production and experiential design, the true measure of success lies in the satisfaction of the end client. This episode unpacks the pitfalls of prioritizing aesthetic concepts over feasibility and budget alignment, sharing a real-world example of how misaligned …
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"Elevating Brand Presence: The Power of Detailed Scenery in Trade Show Settings" This episode explores how immersive, visually striking booth designs can revolutionize your brand's presence at trade shows. We dive into the importance of detailed scenery to captivate attendees, narrate your brand story, and create emotional connections that resonate…
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---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate th…
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As leaders and business owners, we've all encountered people, whether our team, clients or people in our network, who repeatedly ask for advice but never take action - the "Ask Holes." In this episode of Building your LeaderBrand, leadership expert Kerry Burchill breaks down how these behaviors impact organizations and shares practical strategies f…
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In today’s hyper-connected world, building a personal brand isn’t just an option—it’s essential. In this episode, we’ll explore how to showcase your unique skills, establish your expertise, and stand out in your field. Learn actionable tips to create a powerful online presence, leverage social media effectively, and use storytelling to highlight yo…
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If you're a leader, entrepreneur or executive looking to level up your leadership brand, this episode with Chris Marr, author of "The Authoritative Coach", is a must-listen. In his book, Chris shares his framework for building a strong coaching practice rooted in authenticity and service. And in our conversation, he brings that same level of clarit…
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As a leader, entrepreneur, or executive, you know how crucial it is to establish a strong personal brand that attracts the right clients and drives business growth. But where do you start? On this episode of Building Your Leader Brand, I sit down with Matthew Kimberley, co-author of Book Yourself Solid for Coaches and Consultants, to discuss the fr…
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If you've ever felt overwhelmed by complex sales frameworks, I created this episode just for you. Today, I'm introducing the REACH daily sales ritual—a simplified, intuitive approach I designed specifically for busy business owners, not just sales professionals. I'll break down how successful business owners ( who actually sell ) naturally reach mo…
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In this episode of the Building and Branding podcast, Amanda Stichter interviews Todd Sangid from DocuSketch. Todd shares his journey into the restoration industry, emphasizing the importance of having a servant heart and understanding the complexities of the claims process. He discusses how DocuSketch serves as a bridge between contractors, insura…
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Ever notice how the most brilliant experts often remain hidden in plain sight? 💡 Here's a mind-bender: what if the thing holding back your business isn't your expertise or strategy, but simply your relationship with being seen? In this episode, I speak with Linda Ugelow, author of "Delight in the Limelight" about transforming that fear of visibilit…
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Summary: In this episode of the Building and Branding Podcast, Amanda Stichter speaks with Chris Nordyke of Floodlight Consulting Group about his journey from the insurance industry to restoration. They discuss the importance of self-leadership, balancing family and work, and the critical role of customer service in the restoration industry. Chris …
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Many people feel they’re not creative. They’re wrong - they just need to understand how to harness it. Having rapid access to your own creativity can transform your business - so how do we make it happen? This week on ‘Building your LeaderBrand’ spoke with Julie Stout, an entrepreneur and marketing agency owner who has spent 23 years in business. J…
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Mental health problems, just like physical problems, range from a boo boo to a full blown crisis. We know how to take care of our physical bodies but business owners are both stoic and, with mental health - kind of accident prone. There’s a lot of pressure. In this deeply personal episode, Mike Morrison (founder of Membership Geeks) joins me for an…
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In this episode of the Building and Branding podcast, host Amanda Stichter engages with Kenny Brewer and Mandy Ruiz from JOC Analytics. They discuss their personal journeys, the unique culture of the restoration industry, and the importance of data analytics in business. The conversation highlights the significance of authenticity in the workplace,…
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