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Welcome to the The Aaron LeBauer Show. This is the #1 show for passionate physical therapy and healthcare entrepreneurs looking to level up their income and impact in the world. If that's you, you're in the right place. Sit back, chill out and let’s get into the show.
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Today, I speak with Dr. Maria Wisman, a physical therapist based out of Westerville, Ohio. She is the founder of The Cheer Doctor where they help cheerleaders and cheer teams go from good to great through physical therapy and strength training resources. She also has a membership group online for cheerleaders and cheer teams who need strength and c…
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Today, I speak with Dr. Odell Miller, owner of Off the Bench Physical Therapy & Sports Performance, located in Kalamazoo, Michigan. Odell shares his journey from the NFL to physical therapy school, and what motivates him to strive to do everything to the highest level. Being an elite athlete, Odell takes the lessons he learned from sports to his pr…
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Today, I’m going to share 7 steps to hiring your perfect employee. This is one of the most common topics we talk about in the CashPT Platinum Mastermind because hiring is vital to your business. As I always say, “Hire slow, fire fast.” This conversation focuses mainly around hiring physical therapists for your practice, but the same principles can …
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Today, I’m going to share some of the changes and milestones in my business over the past few months. I know some people won’t be happy to hear this, because they think it isn’t possible for them. But really, it’s possible for anyone. So many of our mastermind members are hitting milestone months!Door Aaron LeBauer
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Today, I sit down with a returning guest of the podcast, Dr. Jess Jenney from WanderlustPTs. She’s also a long-time member of the CashPT Platinum Mastermind and my friend! Jess shares a little bit about her story and her path to building a multi 6-figure business. In addition to living her life by design, Jess helps other PTs design their ideal wor…
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If you don’t know where you want to go, you’ll never get there. About a year ago at one of our Platinum Mastermind retreats, we spent about two hours talking about goal setting and creating a vision for your life. We even created vision boards to help us keep track of our targets. Connect with Aaron: Facebook: https://www.facebook.com/AaronLeBauer …
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When someone cancels an appointment in your clinic, assume they just had a scheduling conflict. Don’t go into it thinking they are having buyer’s remorse. When someone no shows, don’t take it personally. Things like this happen to the best of us. Try to put yourself in the other person’s shoes. Try to look at it from their perspective. Before you r…
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Lead by example - Lead from the front Read books on leadership Be around leaders Do what you say Making decisions quickly Show up Team must buy into your mission They need to have their own mission and it must align with yours Give them opportunity & delegate responsibilities Don’t ask for permission ask for forgiveness. Give them Rope Don’t be a m…
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The short answer is having “leverage” means I’m able to use my time to magnify my income and results as well as others income and results. If I have software and team members that save me time and generate more income and results than I can in my own, I have leverage. Stop trading Time for Money with the leverage you build. Most people are stuck he…
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Here are the thirteen most common excuses I hear for not starting a business. But let’s talk about the real reasons why people don’t want to start a business. I need to save money I need to graduate I need 5 years of experience I need to have a baby I am getting married I need to get certified I need to wait quit my job My town is too small I don’t…
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Here's what happened. Thirty days ago at our weekly meeting, Kaitlin gave me her 30 days notice. I wasn’t planning to deal with this. I went for a walk and called two friends who are business owners to get their advice. They asked me what was the desired perfect state of my business. I had to decided what I wanted my business to look like. TIME STA…
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As we come into the New Year, I want to share a reflection exercise I learned from my coach, Taki Moore. For me 2023, was a whirlwind, with a lot of change and adjustments, both in my business and personal life. There are four questions, and I’ll share my answers with you. But what I would love is to hear what yours are. Here are the Four Reflectio…
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6) Sales Script - don’t sell “physical therapy” Here's the sales script to close people without you feeling salesy 7) Work backwards from goal - how many people per week -Do this with all our new members who are just getting started -$5,000/month is 3 patients at $2K POC, 4 patients at $1,500 -TBD to Eval rate should be 60-80% -5 TBD’s should get y…
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I’m going to give you everything I can in the time that we’ve got. My goal is to help you get to $5k/month in the fastest time possible so you can join our Platinum Mastermind, quick your job and go all in on scaling your business. Follow this exact video - if you want to know more, let’s get on a strategy call. 1) The CashPT Runway - 5 things you …
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Do dope shit. Athletes have what it takes to be successful. The power of community and Masterminding - High performing team starts before building the team. My coach isn’t the smartest person in the room. It’s the people around you who are going to lift you up. Ultimately, It’s up to you to do the work “If it’s hard, it’s because you chose to make …
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I turned 50 years old this week! Honestly, I woke up feeling the same. Age is just a number Five years ago I set out to hit an “impossible goal” for my body and fitness. I wanted to pass the strong first kettlebell certification. The goal was to do 100 24 kilogram snatches in 5 minutes by the time I was 50. 5 things i’ve learned Have fun People are…
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Freedom Formula = (Dream + Business)/Team Problem: You've built yourself a JOB When you go out of town for vacation or con-ed, you're taking days off and losing revenue while also spending money so it's like double dipping into your bank account. You're busy and it feels like in order to grow, get more new patients in the door to fill someone else'…
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Business is hard, I was there, I get it. Choose your hard work hard for someone else’s dreams or Work hard for your family & your dreams Here's how I did it.... Make a BIG Goal Build a Game Plan Stick to the plan - no matter what Do the Work! Don’t blame anyone else Be on time Get OCD Have high expectations of yourself and others Get fit and strong…
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I was interviewed last week by my business coach Taki Moore for our monthly Black Belt Hot Seat on the strategies that took my coaching business from $35K months to over 1 million per year. I’ve spent 100’s of thousands on business coaching so I can pass along what I learn and test out to my clients for just a fraction of what I’ve invested in my b…
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The Problem with Success $0-$10k/Month problems $100K/month problems Time - problems - your too buys Good Problems The Struggle - Life, business, family Everyone is struggling with something - you just don’t know about it. Success, privilege, health, relationships, belief, confidence, shame, fear, imposter syndrome, Why don’t you want to get on soc…
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3 Key Strategies from Black Belt that really helped grow my business 1) Upgrade how I run my coaching calls and client events 2) Raised Prices 3) Evergreen onboarding and kick off call, delayed Game plan, agree to platinum promise and upgraded welcome sequence - helped with retention 4) Automated emails so there’s always a trickle of prospects 5) w…
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Here’s the problem: You’ve been told you’re stupid for not remembering things. You sat in a room with no windows and told to “just study harder”. You’ve been told you’re not good enough for forgetting your homework. Struggled in school to get straight A’s? But you’re intuitive and great with your hands? ADD how it effects me and how I manage it If …
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7 Steps to build an audience willing to buy anything Choose 1 platform TikTok, IG, FB, YouTube Teach and Share what you know Answer FAQ’s Create a Content Database Youtube, FB Group, Discord, Blog, etc Document the journey 5X5 Content Grid List 5 big problems you solve Your Story, Success Story, Famous Person Story, Myth, What, Why, How, Mistakes T…
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Why you need an online business 1) Answered questions 2) Created a Blog - with FAQ’s - now I would just do Youtube 2.5) Signed with Aweber and built an email list - with lead magnet 3) Released a paid digital download that I knew was the bonus to the course 4) Hired a coach 5) Sold my course 6) Build the course 7) Raised the price 8) Sold course on…
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Join me today as I talk about how to build monthly recurring revenue and why you shouldn't rely on front end sales. I go over the differences between a high and low value ticket items, and strategies to use both. 6 ways to build monthly recurring revenue Low ticket app Trainerize Low ticket coaching discord/FB Group Low ticket membership Course/Gym…
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You are your brand. People buy from you because they like you and believe in you. That's why your personal brand matters. 6 Steps to get started Buy your name url Rebrand your personal twitter/X, IG, socials as you Start a Facebook brand page Share what you know Tell your story - what’s your hero’s journey? Think luke skywalker Make offers…
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I've always said, you only loose when you quit, so don't quit. Today we're talking about when to call it quits Or when to pivot and keep your focus on what’s working How do you know when to call it quits? It's when you're spending more time and energy on a project than it is giving you back in return or has a potential to give you in the future. La…
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You can solve for the last person but you can’t do it for them You can lead a horse to water but you can’t make him drink There’s no man on a white horse coming to save you. Hurt people hurt people and broken people are broken for a reason. “I don’t fix broken birds.” If you don’t succeed they are going to die in your hands anyway. If you do it’s j…
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Here some things to consider: 1) Do you both want to fill the same roles? Ie: both treat patients, both do the marketing, both be the visionary? Or Are your strengths and interests complimentary? 2) Should to have a trial period and need an exit strategy if it doesn’t work or feel right. Set expectations, have a “safe” word Should have an operating…
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I’m officially divorced! We were together for 22 years, married for 17 and Yes we had been having issues, seen therapists, regularly checked in and talked through our challenges, even made it through covid, but then something shifted. A few days after PT Biz con 2022 my wife at the time asked for a divorce. The last 15 months have been some of the …
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Welcome back For the last 9 years we've been doing the CashPT Lunch Hour podcast to help physical therapy cash practice owners launch, grow and scale 6 & 7 figure cash practices. Started as a webinar series in 2014 and moved onto itunes in 2016 and have produced 239 episodes Today is the first episode of The Aaron LeBauer Show. If you are a physica…
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You're struggling every month to make money. No one taught you how to manage money. You graduated with 6 figures in loans and can't get a job paying you enough to have any extra. The Dave Ramsey lifestyle just isn't for you. You're running out of money before you run out of month. You can't afford to travel or even take time off when you want. You …
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PT Biz Con 2023 was a massive success!!! and 4 years in the making :-D Thank you for coming and making this an one of a kind PT networking event. If you missed it this year, we will probably do it again in 2024, I just need a vacation first! shout out to speakers: Meg Greco https://www.instagram.com/pt.homebiz.mentor/ Owen Johnston https://www.inst…
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You sabotaging your own success 1) Talking about money 2) Sales 3) Email marketing 4) doing the work - being responsible for your own success 5) commitment 6) Tech 7) The APTA 8) belief in yourself 9) sharing your dreams 10) sharing your lessons 11) Asking for help 12) feeling like an imposter 13) when you're feeling sold to 14) paying for help - p…
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I just finished up 3 days at APTA's CSM conference. I know more than a few of you thought it was a joke that I was here when I sent out an email last week about meeting up. Well I've been teaching our Platinum Mastermind group the importance of doing in-person workshops, events and getting in front of their customers, and guess what? 14,000 of my p…
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On today’s episode, I talk with Dr. Megan Stinson PT, DPT, co-owner od Stinson & Voss physical therapy. For 8 years, she owned or managed a thriving, growing, insurance based outpatient multidisciplinary rehab practice in a rural community in East Tennessee. After selling that practice, she stepped away from outpatient for almost 3 full years, dete…
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On today’s episode, I talk to Dr. Kyle Womack, PT, DPT, an Oklahoma boy who always dreamed of living in Hawaii. He had a performance based practice in CrossFit gyms for the past 5 years. He currently owns a clinic with two locations (MŪV/OKC) in the OKC Metro area to help CrossFit and fitness athletes continue their training without pain/medication…
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On today’s episode, we talk about how money isn’t everything and money doesn’t buy happiness but money can solve problems. I talk about how when you get trolls or make people upset with your message, you’re doing something right. We learn a lesson from everything. When something happens in your business that you don’t expect, there is always a less…
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On today’s episode, I’m speaking with Dr. Gregg Todd, one of the world’s top healthcare business coaches. He’s helped thousands of physical therapists renew their careers, restart their lives, and make more money all while helping more people. He’s the founder of Smart Success Health Care Live! Greg is one of my best friends and has been on the pod…
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"There is no man on a white horse coming to save you." - Bedros You need to take personal responsibility for your actions and your business “We are not a “done-for-you” agency. We are a “do it with you” coaching business.” I can lead you to the water but you have to drink I can show you how to catch the fish and cook it, but you still have to do th…
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Today I speak with Nick Esemplare, a Physical Therapist who has a desire to help over 100,000 people understand that their body is resilient and it can do anything you ask of it. He knew he wanted to be a physical therapist in high school. As he got older the passion grew more and more. He was a personal trainer for 8 years all throughout college a…
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Go All In Stop working in someone else’s business to build their equity. Take that time and effort to build your own business, your brand! 2) Fall in Love with the process Focusing on the process and doing what’s right for your clients, and the results will come. If you focus only on the results, then you’ll never actually get to where you want to …
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Are you ready to take your physical therapy career to the next level? If so, it’s time to start building your personal brand. And trust me, it’s worth it. Your personal brand is your most valuable asset, and it can give you the leverage you need to sell products, services, and courses online. Plus, as you grow your brand, you’ll have multiple strea…
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The Top 5 Reasons to Attend PT Biz Con: 1) Learn from industry experts 2) Network with professionals 3) Access exclusive training 4) Learn about latest technology & marketing strategies 5) Get inspired and motivated If you’ve ever been to an industry event and felt like the topics and presentations just didn’t apply to you, or if you’ve hesitated t…
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On today’s episode, I talk about why I quit the APTA. Did I just trigger you? The APTA has actually done a lot of good for us. Without them, we wouldn’t ’ be where we are as a profession, because they are our ONLY unified voice for legislation! And I was a member for years, all the way up until 2020. Let me tell you why I decided not to renew my me…
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Taking off the Golden Handcuff with Dr. Owen Johnston, PT, DPT On today’s episode, I talk with Dr. Owen Johnston of Advanced Physical Therapy Wellness. He’s a physical therapist in San Diego, California. We hear Owen’s journey and how a hiking injury as a teenager lead him to peruse physical therapy. Owen tells us about his start as a physical ther…
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The Real Problem in Physical Therapy The easy route never pays well. The only route in life that pays well is the hard route. 99% of physical therapists struggle to earn the money their degree should command. Most are struggling to pay off their student loans. If you can make a life changing transformation for your patient you deserve to be compens…
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How will you approach 2023? You can’t save your way to wealth. It’s much easier to make another $1,000 than it is to save $1,000 How to overcome your biggest challenges and thrive in a recession 1) Acknowledge the problem 2) Make a Plan -prioritize your needs 3) Feel the hurt - Growth doesn’t happen in your comfort zone 4) Action Beats Anxiety -Pri…
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Do you have what it takes...to survive the Recession?12 steps to recession proof your business:1) Proven offer 2) Solve a BIG problem 3) Marketing on point. 4) Learn how to sell…and then make offers! 5) Automated Email follow up 6) Play the long game 7) Persistence & Patience 8) Give more than you take 9) Create & share 10) Build Your Team 11) Peer…
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Today, I’m going to give you an email to send that can make you $1,000 or more. The PT Email Engine™️ is a powerful tool, if you only just use it! But before I go into detail about the Black Friday PT Email Engine™️ offer, I want to give you value first. I’ll explain the one email you need to send non-patients and the email you need to send previou…
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