Revenue operations: from lead to ledger - Eric Chan, head of partnerships @ Chargebee
Manage episode 291020820 series 2361217
According to Eric Chan, marketing should actually be called 'Revenue Operations'. That gets marketers to think about revenue that is being brought in and also growth. Eric is the head of partnerships at Chargebee, according to G2, Chargebee is among the top 10 Subscription Billing & Management tools.
During the chat we discuss the following topics:
- How to retain revenue
- Get full ROI insights into your marketing spend
- What happens after the sale?
- G2 as a marketing channel
LinkedIn Eric Chan: https://www.linkedin.com/in/cirechan/
Website Chargebee: https://www.chargebee.com/company/
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