Doubling revenue during the pandemic: Brompton and Adyen, with Brian Mapley


Manage episode 279831137 series 1525572
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Laura and I had quite an interesting talk with Brian Mapley, who is head of mid-market UK Sales at the payment provider Adyen. One of Adyens clients is folding bikes manufacturer Brompton. They sell their bikes worldwide and we talk about how they have reacted to the lockdown and were able to double their revenue during the pandemic. Besides that we touch on topics like How payments affect your conversion rates, how to get customer insights from your payment data and what it takes to integrate Adyen in your Magento 2 webshop.

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