233: How to Get Different feat. Mike Michalowicz
Manage episode 334776824 series 2864982
How do you Get Different?
In this podcast episode, join Jeff and special guest Mandy Freeland backstage to reflect on a conversation that we had on Context & Clarity LIVE, Mike Michalowicz - How to Get Different. Mike Michalowicz is the Author of books such as “Profit First,” “Fix This Next,” and now “Get Different: Marketing That Can’t Be Ignored.”
In the original conversation, Mike helps us understand why we have to market and how to market in a way that makes us different because we are different.
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